What are the cases of social marketing concepts?

In the early 1950s, due to political reasons, Wang Laoji Herbal Tea Store was divided into two branches: one completed the public transformation and developed into today's Wang Laoji Pharmaceutical Co., Ltd., producing Wang Laoji Herbal Tea Granules (National Medicine Zhunzi); The other was brought to Hong Kong by descendants of the Wangs. In Chinese mainland, Wang Laoji's brand is owned by Wang Laoji Pharmaceutical Co., Ltd.; In other countries and regions, the trademark of Wang Laoji is registered by Wang's descendants. Jiaduobao is a Hong Kong-owned company located in Dongguan. Authorized by Wang Lao Ji Pharmaceutical Co., Ltd., the formula is provided by the Queen of Hong Kong. The company exclusively produces and operates Wang Lao Ji brand canned herbal tea in Chinese mainland.

The concept of social marketing is that when an enterprise provides products or services, it should start from the needs of consumers and the conditions of the enterprise itself, meet the needs and desires of consumers, conform to the interests of consumers, enterprises themselves and the long-term interests of society, and take this as the business goal and responsibility of the enterprise.

The concept of social marketing is a business philosophy with universal significance, which takes into account the long-term interests of consumers and the whole society. It consists of production concept->: sales concept->; Marketing concept->; Social marketing concept)-> Megmarketing concept)-> The change of Global Marketing Concept.