What are the characteristics and development trends of new media?

1, immediacy of new media.

The information dissemination speed of new media is very fast, showing obvious instantaneous characteristics. Netizens can quickly release information and receive information in time through mobile phones, computers or other intelligent terminals. It breaks the law of conventional communication of traditional media, and truly achieves communication without time and geographical restrictions.

2. The interactivity of new media.

Compared with traditional media, new media is super interactive. Traditional media transmits information in one direction, whether it is radio, television or newspapers. The media is in a strong position, which determines what information the audience accepts. It is difficult for users to give information feedback and the interaction is poor.

In the new media environment, the transmission of information is two-way or even multi-directional. Every user has the right to control the exchange of information. The public can choose to receive information, or turn off the client or block the information source to receive information. Users no longer just passively receive information.

At the same time, new media technologies such as Weibo and blog have fundamentally changed the audience role of users. The public can be both the receiver and the sender of information. It can be both a producer and a disseminator of information. Anyone can be the source of news, and the audience can feedback, comment, supplement information and interact with it at any time, which gives full play to the participation and initiative of the broad masses of the people, meets their needs for mastering the right to speak, and truly realizes a two-way interactive information exchange platform.

3. New media transcends time and space.

New media is cross-time. The new media uses communication satellites and global networking networks to transmit data, which completely breaks the restrictions of wired networks, countries and other administrative divisions and geographical regions, and can connect with the world in any corner of the earth.

In particular, the new mobile media has the advantages of short time to send information, fast speed to receive information, few constraints and almost no time and geographical restrictions. As long as you are anywhere in the world covered by the mobile Internet, you can search, consult and publish information at any time, which is beyond the reach of traditional media such as newspapers, radio and television.

4. Distortion of new media.

Weibo, WeChat, blogs, QQ, forums and other important information dissemination tools of new media can provide everyone with their own clients.

Take mobile phone Weibo, WeChat, micro-video and other new media as media, and publish your position, state, mood and what you have seen and heard anytime and anywhere. At the same time, because the Internet provides a virtual space for people, people can log in anonymously, and users can freely express their opinions, release news and transmit information, and leave messages, posts, comments and votes on topics they care about. What can't be said in traditional media can be easily realized in new media.

Although the characteristics of anonymous login can better protect public privacy and realize freedom of speech to the greatest extent, it also leads to the proliferation of false information, the credibility of information spread through new media is low, and the authenticity of information is questioned by the public.

Extended data:

The development of new media will be the new trend of future media development. In the traditional sense, the media spreads information through TV, radio, newspapers, magazines and other single forms, while the new media is a new media concept that integrates traditional media and uses digital media technology to develop and creatively complete the dissemination, processing and new interpretation of information. It can also be called the fifth media.

With the life technology and people's demand for information, new media forms appear in people's field of vision in different forms, such as mobile TV streaming media, digital movies, digital TV, multi-touch media technology, gravity sensing technology, digital magazines and other forms.

The application of new media technology reflects the audience's deeper grasp of information, hoping for greater interaction and reinterpretation of information. The audience can participate in it according to their own preferences and experiences, and get the information they want most.

The birth of new media technology is that people integrate the boring, delayed and non-interactive aspects of print media information acquisition, and use digital technology, wireless technology and the Internet to improve the disadvantages of the audience for the huge amount of information and the damage of information quality, so that information can be conveyed and fed back to multiple audiences in time on the basis of ensuring the quantity, thus realizing a good cycle model of market, audience and market feedback.

The redundancy of information is eliminated to a greater extent. Therefore, new media can be defined as interactive digital composite media.

The participation of new media is very strong, and you can realize your own new media works without too complicated equipment, technology and personnel, such as the very popular stop-motion animation at present.

Before the birth of new media technology, it was a little difficult for people to express their original ideas in a simple way, but when the new media technology was born, you only needed a camera, a editing software and your creative ideas to complete a new media product-Stop Animation.

You can sort and edit your ideas in the form of hand photography on editing software, and add sound, which is your unique digital microfilm. The speed of 24 photos per second can make your frame move and make you have fun as a director.

New media technology is the display of interactive media, and the future development trend of media is more and deeper interaction between audience and media.

References:

Baidu Encyclopedia-New Media