Traditional Culture Encyclopedia - Traditional stories - Several problems in opening snack bars and renting storefronts.
Several problems in opening snack bars and renting storefronts.
This lot is a place for citizens to shop, chat and go shopping, and it is also an ideal place to make money. However, the store in this lot has high rent and strong competitiveness, and is only suitable for developing snack bars with distinctive personality characteristics.
The characteristics of this lot are: good commercial benefit and relatively high investment cost. In operation, we should provide targeted services to customers. There should not be too many kinds of snacks, but they should have their own characteristics.
Several problems in opening snack bars and renting storefronts.
(1) City Central Business District
This is the most important and prosperous business district in this city. The main streets of the whole city run through it, and there are many famous department stores, professional snack bars, luxury snack bars, theaters and office buildings. In some smaller towns, the central business district is the only shopping area in these towns. These places with large passenger flow, whether for customers to try special snacks or as staple food, have brought rich customers to snack bars. This is also a prime location for snack bars.
(2) Commercial streets of urban traffic trunk lines and traffic hubs
It is a second-class commercial street in a big city. The traffic arteries and hubs mentioned here include the direct streets of cities and the big interchange stations of underground railways. The store is located in a crowded street, which is most affected by passenger flow and traffic speed, so most people can eat nearby. These places are places that people must pass through. There are many people during holidays and commuting time. The reason why the store was chosen in these locations is to facilitate shopping for people coming and going.
(3) Commercial streets for urban residents and commercial centers in marginal areas.
The customers of commercial streets in urban residential areas are mainly nearby residents. Snack bars have been set up in these places to facilitate nearby residents to eat nearby. Business centers in marginal areas are often located near railway stations and long-distance bus stations, and the scale is generally not too large.
2. Office area
When opening a snack bar in this area, we should fully consider that office workers are the main consumers with high consumption level and grade, and most of them are white-collar workers in their twenties to forties, and we should target this group of people. The characteristic of this lot is that the business peak is at noon or dinner time, and the business is light on weekends and holidays.
As we all know, office workers have a characteristic: because they have to go to work in the afternoon and have a short break at noon, they don't go far from the office, and the nearby shops become their dining places. Therefore, the closer to the office building, the more customers there will be, especially snack bars.
Open a snack bar in the office building gathering area, and the store must be clean and tidy to cater to the taste of "white-collar workers"; For white-collar workers, restaurants and snack bars around their office buildings are often regarded as their "canteens", while an authentic and distinctive snack bar is more popular with white-collar workers and will attract those food lovers.
3. Residential areas
The customers in this area are mainly residents near the residential area, and the focus of hospitality is how to show goodwill and enthusiasm and provide fresh and delicious snacks. When determining the grade and scale of snack bars, we must consider the grade and scale of residential areas, as well as the income and education level of residents in residential areas. Most of the customers here are nearby residents, especially housewives, and other family members are included in holidays and off-duty hours. In residential areas, students' consumption should not be underestimated. You can also think about students' consumption. As long as you fully guarantee the special and delicious snacks and good service, you will quickly integrate with the residents in the residential area and make your business stable and prosperous.
4. Near the station
Railway stations, subway stations and long-distance bus stations are areas where commuters gather and are also suitable places for snack bars. The characteristic of this lot is that the customers here are mainly passengers who used to ride, which is very different from office workers and students. The station is mainly aimed at passengers who take public transport, but because of their different ages, occupations, hobbies and purposes, they are on business, traveling and visiting relatives. Therefore, when opening snack bars, we should make a big fuss about the operating direction and mode of snack bars for specific customer groups. The best opening address is about 0/00 ~ 200 meters away from the station/kloc-,and the direction of snack bar should be right in front of the station to enter and exit El, and it is best to follow the traffic route to enter and exit the station. Due to the large flow of people, this lot has high commercial value and is very suitable for opening snack bars. In particular, opening a local specialty snack bar is more popular with everyone, and the business must be very hot.
5. Near the school
That is, near schools and colleges. Obviously, students are the most important customers in this area, especially for snack bars near colleges and universities. Snack bar attracts students with its advantages of low price and delicious taste. For this kind of snack bar, there is no obvious difference between the peak hours and the light hours of the day, but the seasonal difference is quite large. For example, the attendance rate of this kind of snack bar is definitely not high in summer vacation, but it is definitely higher than usual on holidays. The purpose of students going to snack bars is not only to eat, drink, chat and play, but also to get together with classmates or read books.
Chartered first network
6. Other regions
(1) Parks, theaters and tourist attractions
This lot is a place for dating, rest, entertainment and swimming. Men, women and children gather together, so it is naturally the most suitable place to open a snack bar, with a greater chance of success. The main purpose of customers in this area is entertainment and leisure, and most of them are relaxed, so they spend money generously, but the competition between snack bars is also fierce. It is also appropriate to open a snack bar with local characteristics in this place. This area is characterized by strong timeliness, many people in peak hours and no one in off-season.
Remember, it is not suitable to open large and medium-sized snack bars in this area, because there are few tourists in winter, off-season and working days, and the store rent is not an easy burden.
(2) Suburb and Suburban Junction
Many people may think that this location is not an ideal place to open a snack bar, but it is not. Because the population density in this area is less than that in the urban area, there are not many stores and shopping malls, which provides space for entrepreneurs to display their talents. The characteristic of this section is to provide rest, entertainment and catering services for drivers of various vehicles and various floating population. Pay attention to a parking space and attract customers with eye-catching advertising signs. In addition, the store rent in the suburbs is low, which is unmatched by other regions. To open a shop here, the snack bar must have its own characteristics, otherwise customers will rarely come. Customers usually come here with admiration. If it is not local, it is not recommended to choose a site here.
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