Development Status of Cross-border E-commerce in China How hot is the cross-border e-commerce industry now?

Taking advantage of the east wind of consumption upgrading, cross-border e-commerce in China once grew wildly. However, after years of development, while the overall transaction scale continued to climb, the market structure accelerated into the era of giants, and even showed a pattern of two strong players competing for hegemony to some extent. Looking forward to the future development trend, the scale of cross-border export e-commerce transactions continues to expand, and there is still much room for growth.

According to the data of Forward-looking Industry Research Institute's "Standing at the Whistle of Cross-border E-commerce —— Research Report on the Transformation Direction and Strategy of Traditional Commercial Enterprises in China", it has maintained an average annual growth rate of more than 30% in recent five years. Among them, the export transaction volume of cross-border e-commerce accounts for 83. 1% of the total transaction volume, and imports account for 16.9%. It is predicted that the scale of China cross-border electronic commerce will reach 7.5 trillion yuan in 20 17, up by 25.3% year-on-year, and its market transaction scale will reach 8.8 trillion yuan in 20 18, which is more than three times the market size in 20 13.