What do you think of those friends who do WeChat business?

What you see in your eyes is exactly what you think in your head: who you are depends not on what you are doing, but on what you care about.

In my eyes, WeChat business friends are a group of people with future, potential and thinking: in fact, they are not only doing trends in the future and new trends, but also paying more attention to brand-social operation.

Wechat business is a field that has been seriously misunderstood and misinterpreted: but this field is the core strength of new retail-brand direct sales.

1, wechat business, the original meaning refers to the Wechat business model using the Internet, and wechat business is also a commercial format. The "micro" in small and medium-sized enterprises includes WeChat business: the understanding that WeChat business is specifically referred to as "selling goods based on WeChat" is too narrow.

2. From the perspective of business format and business model, WeChat business will definitely develop in the future:

National entrepreneurship, first of all, is internet-based entrepreneurship, and WeChat business, a micro-entrepreneurship model using the Internet, is the main trend in the future. Wechat business is the core marketing means of new retail and the core component of * * * sharing economy.

As a brand-new format and business model, when WeChat business is connected with a large supply chain, namely a new retail platform, it will immediately detonate its advantages:

Socialized business-ethnic group-fission-big supply chain-sharing mode is the brand-new future of WeChat business.

From the pure narrow sense of WeChat business, the so-called WeChat business, there is a problem in the traditional WeChat business, but it will be transformed and upgraded:

1. The brand team in WeChat business is solving the supply chain problem:

For example, the micro-businesses around me are brand platforms, constantly solving the problems of big supply chain platform, brand operation and team system marketing. Of course, this is rare, but it is also the 28 th theory, and it is the same in any industry.

2. The new retail-direct sales-oriented WeChat business will undergo great changes:

For example, in the past, the traditional WeChat business used the inflated price-agent rebate mechanism. Now many brand micro-businesses are transforming with the new retail platform model, and there is no need for agents to hoard a large number of goods and give them high empowerment.

3, WeChat business brand management, using social to solve trust problems.

The industry of WeChat business is undergoing brand upgrading and social transformation. There are more and more WeChat business brands based on brand socialization-self-star-big supply chain. Wechat business pays attention to team management. Wechat business is the latest group of entrepreneurs who enjoy the economy with new retail.

Summary: Wechat business is getting better and better. Wechat business is the core means of new Internet retailing, and brand WeChat business will have more and more development potential in the future.

I am willing to make friends and interact with entrepreneurs with the same vision: I am willing to use my experience and lessons to sum up and help fans start businesses to make money: for more original answers about venture capital marketing, please pay attention to-like-leave a message.

Sun Honghe: 10 years of experience in founding management consulting institutions, business model expert, focusing on Internet venture capital, brand marketing, five treasures of entrepreneurship and other authors.