What is the difference between Coca-Cola and Pepsi's advertising forms?

First of all, they are targeting different consumer groups, so the advertisement form is also different, Pepsi usually looks for some popular idol stars, while Coca-Cola will look for some instances, let's say there are more contributions to the country.

Secondly, I personally feel that Coca-Cola's advertising is much better than Pepsi.

There's not much else , it seems to be more or less the same~~