What are the specific methods of brand promotion?

First of all, the media played an important role. Everyone knows that the most commonly used brand marketing is media news submission, and the most fundamental benefit brought by online news is brand promotion. Through the promotion of online soft articles, it plays a role in promoting and spreading brands, so that consumers can understand and understand the basic connotation of brands: products, brand culture and services. Among them, media contributions can be divided into free contributions and paid contributions.

Second, social platforms. Q&A Platform Word-of-mouth Marketing An enterprise's online word-of-mouth determines its development lifeline. As a promoter, you can create a good reputation on well-known social platforms and question-and-answer platforms, and combine corporate information with customers. At present, there are many good extrapolation platforms, such as Baidu Post Bar, Baidu Word of Mouth and Baidu Know.

Third, B2B enterprise information promotion. B2B is a business model in which enterprises exchange and transmit data and information and conduct trading activities. It closely integrates the enterprise's intranet and products and services with customers through B2B websites or mobile clients, and provides better services to customers through the rapid response of the network, thus promoting the business development of enterprises. If the extrapolator can publish continuously every day, it can also increase the coverage and exposure of enterprises on the Internet within one year.

Fourth, search engine marketing. At present, search engine marketing mainly includes two categories, SEO (search engine optimization) natural ranking and CPC (pay-per-click advertising) bidding ranking.