Traditional industry owners, is it necessary to do short videos?

Very willing to answer your question.

New media, especially short video, has now become a communication and marketing tool for all industries. Traditional industries should understand and use short video more.

First look at the data of short video. The biggest head platform of short video Jittery Voice is 400 million daily users, and there are 300 million fast hands, and there are several other small and medium-sized platforms with a total of hundreds of millions. From this point of view, there are at least 400 million users watching short videos every day, no matter what industry you are afraid that your customers will be here. Customers here, you still do not come? You are not stupid!

Secondly, people are now in the fragmentation of access to all kinds of information, short video is the most in line with people's reading and viewing habits, in various scenes can be seen. The traditional industry if not appear in this scene, is not it will be very easy to get to the market and users lost? For example, an excavator owner can sell dozens of excavators monthly through short video, the car number with short video to sell cars

And then, even if you do not have a traditional industry products need to be sold, but also need to promote the brand reputation and dissemination, right? You don't need a platform with hundreds of millions of users, do you?

In short, short video has become an essential tool for people. Whether you use it for sales or publicity or entertainment, it's indispensable.