How to show the achievements of Chinese cultural self-confidence in the corporate activities of cross-border e-commerce?

Cultural self-confidence is essentially faith and confidence in cultural vitality.

To enhance cultural self-confidence, we need to make a rational survey of historical traditional culture, red revolutionary culture, national folk culture and contemporary China culture, and make inclusive reference to world historical culture, foreign national culture and modern civilization achievements. An innovative culture, a prosperous, free, optimistic, healthy and progressive culture, needs a real people's culture, which originates from the people, is higher than life and guides people to be true, kind and beautiful.