Traditional Culture Encyclopedia - Traditional stories - What is the difference between new media data analysis
What is the difference between new media data analysis
1. Real-time: new media data analysis is real-time and can capture user behavioral data in a timely manner, while traditional data analysis is usually based on historical data.
2. In-depth: New media data analytics can analyze user behavior in-depth, including information such as user's geographic location, emotions, etc., while traditional data analytics may not be able to access these details.
3. Diversity of goals: the goals of new media data analysis are more diverse, including marketing effectiveness, user behavior, operational data and other aspects, while the goals of traditional data analysis may be more single.
In summary, new media data analysis differs from traditional data analysis in terms of real-time, in-depth and target diversity.
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