Traditional Culture Encyclopedia - Traditional stories - In the era of media convergence, how can traditional media recapture the audience?
In the era of media convergence, how can traditional media recapture the audience?
Wang Fang expounded the pattern and trend of radio and television in the era of media integration through three successful media planning cases: Seven Eight Stories, Two More Videos and Great Challenge. Wang Fang said that under the strong impact of online media, the process of TV news production has changed, such as interacting with the audience at any time in the program, the elements of comment and editing have increased, while the live news has decreased.
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