Self-media operation mainly do what

Self-media operation is mainly responsible for the operation of the enterprise's self-media program,Specific work are as follows:

1, responsible for the construction and management of the enterprise's self-media team.

2, responsible for the layout of the self media platform, content production matrix planning, construction, supervision and implementation.

3, responsible for the development of new features of the self media platform, strategic promotion, operational strategy development and implementation.

4, is responsible for the planning, selection, implementation, publishing and other overall planning and operation management of the self-media platform related content, to grasp the overall style and development direction.

5, analyze and grasp the needs of users and customers, and adjust the self-media platform content construction according to the needs.

6, the use of professional operational data analysis tools, analysis of fan self media operation indicators, improve operational efficiency and effectiveness.

7, according to the product attributes and corporate culture, combined with social hot events, planning and organizing online and offline promotional activities.

8, responsible for external marketing and media cooperation, etc..