Publicity planning program

Second, the background of the event: In Chuzhou College is about to usher in the 60th birthday, the Chinese Department of Chuzhou College as the main body of the "Dream of the Red Mansion" readers will host the first National Culture Festival, showing the charm of Chinese classical culture, and strive to create a brand of the Chinese Department of the activities.

Third, the purpose of the activity: to enrich the cultural life of the campus, inherit the essence of Chinese classical culture.

Fourth, the purpose of the activity: through this activity, to create a good cultural environment and artistic atmosphere, promote the culture of Chinese culture, for the majority of red fans and Chinese culture enthusiasts to provide a platform for exchange and display

Fifth, the time of the activity: xx September

VI. Location: Chuzhou College North and South Campus

VII.

(1) to organize the national lecture (to play the famous video lectures and invite the famous national lecture mainly)

Lectures can be invited on campus and off-campus academic research professors and teachers, etc., the use of the school's "Humanities Lecture Hall," the platform, the dissemination of the national culture of the vast number of teachers and students; can also be played The hundred schools of thought and other types of classical and novel video programs by famous experts in Chinese studies.

Selected video lectures: Zhou Ling, "Dream of the Red Chamber" in the theme of Kunqu, and so on.

(2) Play the new version of the TV series "Dream of the Red Chamber".

Let the culture of the Red Chamber really spread among students, and organize discussions and exchanges with the Dream of the Red Chamber Readers' Club as the main body to explore students' original and innovative thinking.

Organize discussions on the following topics (alternative): Which is more faithful to the original, the new version of Dream of Red Mansions or the 87th edition? Are you in favor of the new version of the casting nature of the actors? The new version took one year and three months to shoot, while the 87th version took three years, so how big is the difference?

The expected effect: to allow teachers and students to basically understand the content, background, impact, meaning of "Dream of Red Mansions"; to enhance the aesthetic level of students, to enrich the spiritual and cultural life of the campus, to the sixtieth anniversary of the school to add a splash of beautiful and chic colors.

Notes:

(1) In the lecture on national education, we should really be people-oriented, from the perspective of students' thinking, choose some representative novelty of the Red Mansion video.

(2) broadcast the new version of the Dream of Red Mansions TV series should increase publicity, and strive to attract more viewing rate, TV series is far easier than the original novels to promote in the ordinary teachers and students, so as to let everyone go to like the Dream of Red Mansions, go to watch the Dream of Red Mansions original.

In order to conscientiously implement the central, provincial, municipal and township party committees and governments on the deployment of peace building work, increase the publicity of the work of peace building, and further promote the work of peace building in the township, the township government has decided to carry out the activities of the centralized month of publicity of peace building in the township in March this year.

A publicity content

First, closely around the national, provincial, municipal and district political and legal work conference, focusing on publicity around the various departments to carry out in accordance with the law to crack down on serious criminal offenses and crack down on two robberies and a theft of crime special activities to carry out the situation and the results achieved, as well as investigation and rectification of the law and order chaos area, to solve the problem of outstanding law and order, Improvement of law and order chaos, and enhance the effectiveness of the public's sense of security.

The second is to publicize the township at all levels of political and legal, comprehensive governance departments in-depth grass-roots, close contact with the masses, for the masses to solve problems, to safeguard the interests of the masses of people's work achievements; prevention and investigation and resolution of conflicts and disputes, and maintenance of social stability of the work of the effectiveness of the work of the advanced experience.

Third, the publicity to carry out activities to create peace, build a social security prevention and control system, increase security and management efforts to implement prevention and control measures, as well as to strengthen the grass-roots infrastructure work, strengthen the comprehensive management of the organization's experience and results.

Fourth, the publicity of the party committees at all levels, the government seriously implement the provincial party committee, the General Office of the "opinions on the strengthening of the accountability system of peace building work", the provincial quarter of the Political and Legal Committee, the provincial comprehensive management committee and other six departments issued the "Henan Province, the work of the peace building reward and punishment rules" and the city of the two offices issued by the "peace building assessment methods" (Luo Wen 200957), consciously fulfill a party to protect the peace of the political responsibility of the typical experience; publicity conscientiously implement the peace building leadership responsibility system, the strict implementation of a veto, focusing on the management of the effect.

Fifth, publicize the implementation of the principle of who is responsible for the implementation of the various departments to play a functional role, strengthen collaboration, co-operation and management, improve the working mechanism, the implementation of the effectiveness of the work measures.

Second, the form and method of publicity

carried out in the afternoon, my township centralized publicity activities are still in the government seat; units should attach great importance to the serious organization of the centralized location of no less than 30 pieces of publicity layout; set up a legal advice desk for on-the-spot answers.

2, fixed publicity. First, in urban and rural areas along the main streets, highways and eye-catching locations to produce fixed slogans and banners, to play a long-term publicity effect; Second, to set up large publicity signs at its entrances and exits, in the main bus stops and major arteries to set up a light box advertising, printing of publicity slogans; Third, in the countryside in the production of publicity pages in the main streets, open publicity columns, brushing slogans, slogans, the use of rural cable broadcasting for recurrent publicity and education The first one is the one that is not in the center of the world.

3, mobile propaganda. Each unit of the organization's propaganda team, a mobile propaganda car, in the marketplace, the village will be, the exchange of materials and other places to play the peace building propaganda content, displaying propaganda layout. 4, literary propaganda. Organize professionals to arrange the masses of popular arts and cultural programs for touring; towns and villages should rely on folk arts groups to form volunteer publicity team, self-produced arts and cultural programs, in-depth publicity; the use of cultural squares, staged on the peace building of the arts and cultural programs.

Three, work requirements

First, strengthen the organizational leadership. Departments at all levels should attach great importance to the centralized publicity month activities as a peace building work this year, a hard important task, effectively strengthen the leadership, develop programs, clear tasks, detailed responsibilities, strengthen the implementation, to ensure that the activities of someone to grasp, someone to manage to ensure that the activities of the activities are carried out effectively.

Propaganda program plan Part 4

July 11, 20xx is the 28th World Population Day, the National Population and Family Planning Commission will be the theme of China's publicity activities identified as: "so that the family health, harmony". According to the spirit of the District Family Planning Commission notice, to carry out "7.11" World Population Day publicity activities.

First, the theme of the campaign: let the family health, harmony

Second, the time of the campaign: early July

Third, the location of the campaign: XXXXXX

Fourth, the form of the campaign:

1. hanging banners and slogans;

2. "7.11" World Population Day related to the introduction of China's population since the implementation of family planning to the current population situation;

3. Set up a consultation table for the town's family planning work to set up a reproductive health, eugenics, the approval of the second child, family planning policy, knowledge of early childhood education, puberty, health, mobile population, the social care fee collection, The publicity materials distributed include: "Guidelines on Family Planning Issues in Old Village Renovation" "Supplementary Opinions on Strengthening the Collection of Social Maintenance Fees for Unplanned Births" "Informed Choice for Contraception and Birth Control" "Intervention and Prevention of Birth Defects" "Adolescent Health" "Parenting" and so on.

V. Activity preparation: banners, ribbons, speakers, table signs, tables and chairs, relevant information and publicity materials.

First, from the restaurant operation involves ` several aspects of the analysis is as follows:

1. restaurant positioning

According to market demand, a place in the Zhuzhou market, we must segment the market, find their own positioning. Aiming at the popular class, with the prospect of the middle-end young customer market, inheriting the specialty dishes of Da Ronghe - Ronghe Cuisine (a fusion of Szechuan and Hunan cuisines), and attached to the Cantonese dim sum, fruit juice and drinks, fully combining the food and fashion elements, allowing customers to enjoy the food at a low price at the same time to feel the new experience of fashionable food and drink, and design a series of set menus, and actively develop the fast-food market and the takeaway market, with a per capita consumption of 20-60%, and the average consumption of 20-60%. Market, per capita consumption of 20-60 yuan / bit, to the superior product-oriented, pick the price of public acceptance.

2. Restaurant design

The restaurant has a total area of 1,000 square meters, 800 square meters of business area, kitchen area of 200 square meters. There are 60 square tables for 4 people, 30 square tables for 2 people, and 10 booths. There is a store manager. There are 2 supervisors at the front desk, 13 waiters for regular meals and 13 waiters for afternoon and evening tea. There is 1 head chef in the back kitchen, 4 production lines (chef-paring dishes-helping), 2 Cantonese dim sum chefs. Cleaning department staff 4 persons. *** Count 48 people.

3. Investment Budget

Budgeted investment of 3 million yuan RMB, working capital of 1 million yuan, fixed investment of 2 million yuan (1.5 million yuan for decoration, 500,000 yuan for tables, chairs, furniture, back kitchen equipment, etc.)

Fixed assets of 2 million yuan, budgeted for depreciation after 6 years, i.e., depreciation of 26,000 yuan per month.3 years, depending on the circumstances of the partial renovation, after six years, must be redecorated. After 6 years must be redecorated.

4. business costs

wages 120,000 yuan, utilities 40,000 yuan, taxes 60,000 yuan, other expenses 20,000 yuan, not counting the rent, the total monthly cost of about 260,000 yuan, the daily cost of about 20,000 yuan.

5. restaurant services

Now, people eat out, not only to fill their stomachs, but also to enjoy a beautiful and comfortable dining environment and quality service. Customer service requirements for catering is increasingly high, not only to have delicious dishes, but also thoughtful and enthusiastic service. Service is also a commodity, this attribute of service has been recognized. With the increasingly fierce competition in the food and beverage market, more and more operators, the operation and service in the same important position, quality service to create benefits this point of view is also recognized.

Second, the advertising program and planning publicity

1. With the help of the Zhuzhou Municipal Government of the east wind, the Zhuzhou City newspaper, media, increase publicity, while the surrounding office buildings for white-collar customer base to provide a convenient place for business negotiations.

2. Write a 1000-word article in the form of a food recommendation with pictures of the dishes to guide customers into the store.

3. In major holidays to promote promotional activities, with the holiday ordering.

4. With the intensification of competition in the food and beverage market, the use of advertising to promote themselves as an effective means of competition in the food and beverage industry. Catering practice in recent years has proved that in the case of the same operating conditions, who can have a greater investment in advertising and promotion and successful operation, who operates significantly better than other enterprises. "Wine is not afraid of the deep alley", "the emperor's daughter does not worry about marriage" era is gone.

5. Through our service to make guests feel warm, through our environment to make guests feel comfortable, through our features to make guests feel disturbed (not to eat on the idea), through our price to make guests feel relaxed.

6. Do not skimp on spending money in the rate of knowledge, we must know that there is no pay where the return, the big give and take, small give and take, not give and take is the wisdom of the ancients gifted to us.

7. Find ways to lead the guests into the restaurant, as long as they come in, consume, will certainly become our regulars.

Third, the proposal

1. Big Ronghe Catering Management Co., Ltd. in the process of continuous development and growth, looking to your company according to the current operating costs, the lease term of 10 years, the price of 30 yuan / square meter, reduced rent for one year, tax breaks, the provision of free parking spaces, the Shennong Sun City overall promotional activities such as a series of preferential conditions, to be able to achieve **. Preferential conditions, to be able to reach **** knowledge. In the Zhuzhou market competition, efforts to create a "delicious, affordable, stylish" business objectives, explore the development mode of catering chain stores, renowned Hunan, the reputation of the country.

In order to further do a good job of socialized fire publicity, according to "＊ Provincial Fire Brigade 20xx "11.9" publicity activities program" requirements, the detachment set up a political commissar of the Yu * as the leader of the ＊ deputy chief of the deputy leader of the "119 "Fire Day fire publicity activities leading group, developed and issued a" ** City Fire Brigade 20xx publicity activities program ", closely around the" focus on safety and care for life "publicity theme, to the province's" one million civilian workers fire safety actions "as a carrier, combined with the actual **, carefully launched to the community, for migrant workers as the object, focusing on "eleven a" and other content-rich, diverse, far-reaching, effective 11 thematic publicity activities, popularization of fire laws and regulations, education of the general public, especially the migrant workers to effectively increase the number of firefighters. The migrant workers to effectively enhance the awareness of prevention, grasp the fire, fire and escape self-help knowledge, and effectively improve the ability of society as a whole to resist fires.

First, held a 10,000 people evacuation activities and ** City "119 Fire Day" activities to start the ceremony. 14:30 on the afternoon of November 5, the detachment in ** Beilun Shenzhou Group ** City "119 Fire Day" publicity activities to start the ceremony. Ceremony. Launch ceremony content: fire escape drill, large photo exhibition, fire equipment show performance, fire knowledge consulting and publicity, 10,000 people, a large signature. Fire extinguishing and escape drill: Beilun Brigade and Shenzhou Group jointly carried out, mainly for the production workshop fire alarm, Shenzhou Group organization to carry out self-help evacuation, Beilun Brigade received the alarm and quickly carry out rescue and extinguish the fire. Picture exhibition is divided into: the province and abroad, serious fatal fire cases, fire equipment, fire safety self-help knowledge, fire regulations. After the end of the "119 Fire Day", the organization of the grass-roots units to continue to township fairs, urban and rural areas, such as foreigners living in dense areas for display. Fire equipment display show: the main display of special fire equipment and equipment, fire skills show (can let the masses to participate), by the special brigade arrangements for the narrator for on-site interpretation and demonstration. Fire knowledge consulting and publicity: set up a fire knowledge consulting area to consult fire knowledge and distribute publicity materials. Ten thousand people, a large signature: organization site migrant workers in the printed "attention to safety, care for life" banner to carry out signature activities, in order to enhance its social awareness of fire safety responsibilities. County and city brigades should also be relatively concentrated in the migrant workers in the region, the organization to do a good job for the community, for migrant workers of fire drills, performances, consulting and publicity activities, through various types of activities and the organic combination of fire prevention work, the migrant workers around the fire safety examples, fire safety knowledge to show. Let the workers from the importance of fire safety, enhance the people's fire legal concept and fire safety awareness, grasp the basic knowledge of fire and evacuation knowledge, establish a good image of the fire brigade.

The second is to carry out a "million workers fire safety action" activities. Make full use of the characteristics of the greater mobility of migrant workers in the province's organizations to carry out the "one million workers fire safety action" at the time of the organization of migrant workers to participate in a fire activities, give a number of fire propaganda materials, as appropriate, planning to set up a "migrant fire volunteers "team, organizing signature activities on the banner of "Concern for Safety, Care for Life", guiding the majority of migrant workers to actively participate in the public welfare cause of fire protection; urging the employing units to sign a fire safety responsibility with the migrant workers, safeguarding the migrant workers' right to know about fire hazards, encouraging the participation of migrant workers in the enterprise's Fire safety management. Organize a firefighting consultation activity. Setting up firefighting consultation counters in squares, stations, wharves, shopping malls, markets, human resources markets and other public **** places and labor-intensive enterprises or places where migrant workers live, and under the unified organization of the local government, personnel from the relevant departments and firefighting officers and soldiers are responsible for accepting public consultation, and answering questions related to firefighting laws and regulations, firefighting standards and norms, firefighting and escape knowledge, etc., through face-to-face publicity and communication for migrant workers, and accepting reports of fire hazards. And accept the fire hidden danger report.

Third, the organization of a hand-to-hand fire propaganda and education. The detachment will be jointly with the Municipal Education Bureau of the city's children of migrant workers schools to carry out a fire safety training, to each student issued a "multi-component, rented room fire safety knowledge of the material", through the students of this bridge propaganda to each family. The publicity materials will be taken home as homework by the students and read and signed by the parents and then shown to the teachers to ensure that the publicity materials are effective. The detachment will be on November 9, joint Jiangdong brigade in Jiangdong love school to carry out this activity, Jiangdong love school existing students more than 1300, while the day of the activity will also organize 500 students parents to come to school to participate in promotional activities. The brigade should contact the local education department in a timely manner, statistics of migrant children's schools and the number of students, and reported to the detachment in a timely manner, to the detachment to receive promotional materials in a timely manner to the children's schools to carry out this activity.

The fourth is to carry out "a thousand people go out, ten thousand people into the" activities. The detachment produced 20,000 "more than one", rental housing safety knowledge of the wall charts and a large number of fire safety escape self-rescue manuals, free of charge sent around to promote the release. Focusing on urban and rural areas, rental housing, rural towns and other places where people gather. In view of the current situation of fire safety in the production and life of migrant workers, all localities should combine the unified compilation and printing of the General Brigade of "Safe Business - General Knowledge of Fire Safety for Migrant Workers" readers and the detachment of the organization to prepare and distribute fire knowledge readers and other publicity materials to popularize the fire safety laws and regulations and the safety of fire, electricity, gas methods and fire extinguishing and escaping general knowledge. First, the brigade in the "119" period must go to each township, street to carry out a township streets, police station fire staff, communities, villages, fire safety personnel mainly fire knowledge training, through the front-line fire safety personnel focusing on the distribution of information to migrant workers, publicize fire knowledge. It also checked the fire hazards in the homes of migrant workers once to ensure that they could learn about the common fire hazards in their daily lives and eliminate them in time. Where possible, a home fire hazard can be simulated at the scene of the activity, so that migrant workers can use the knowledge they have learned to find it. Secondly, "119 Fire Day" during all the fire brigade open 24 hours a day, take the initiative to invite migrant workers, students, residents, business employees to visit the fire department to learn, set off a wave of learning fire knowledge.

Fifth, highlighting the main body of publicity, urging key fire units to carry out "six one" activities. Requirements around the organization of key units to convene an internal analysis of the security situation, to carry out a fire safety self-inspection, held a full participation in the fire training, the organization of a field fire escape drill, a fire propaganda wall newspaper or the use of the news media to broadcast a fire piece in the front door of the unit to pull a propaganda slogan and other activities.

Six is to carry out a national participation in the fire knowledge contest. The detachment will be on November 9 in the ** Daily full-page publication of fire knowledge contest questions, the content of the "Fire Services Law", the State Council Document No. 15, the Ministry of Public Security Order No. 61, fire self-help general knowledge. Various forms of fire prevention knowledge contests should also be carried out to stimulate the enthusiasm of migrant workers to pay attention to the public welfare cause of fire prevention and consciously participate in fire safety activities. Contest content to fire laws and regulations to general knowledge, fire prevention and fighting knowledge extraordinary is the fire escape skills, through the competition, really let the majority of migrant workers to grasp the knowledge of fire prevention and self-help skills, escape techniques.

Seven is the production of a number of fire safety gas labeling. Detachment production of liquefied petroleum gas safe use of general knowledge of the label, through the gas company's filling point, in each cylinder posted on the safety knowledge label (townships, rural residents are using bottled liquefied petroleum gas). The brigades should take the initiative to contact the local gas company to ensure the implementation of this work.

Eight is held by the municipal fire-fighting key units (20) to participate in the Fire Games. the afternoon of November 7, the detachment will be held in the training center by the municipal fire-fighting key units (20) to participate in the Fire Games. Carry out directly under the key units of fire safety games is mainly in the hope that through the form of entertainment and education, to further enhance the owners of enterprises and employees fire safety awareness, so that each employee understands the dangers of their own positions, fire prevention methods and treatment of fires after the occurrence of a fire, to strengthen the awareness of fire hazards, focusing on preventing danger before it burns.

Nine is to carry out "to carry out the fire hidden danger prize reporting activities". Detachment, the brigade have set up a special fund for fire hazard reward report, announced the report rules, so that the people of the city to participate in the work in addition to the hidden trouble.

Ten is to deepen the "open life channel" activities of publicity. The detachment drew the municipal government issued a document, the relevant functional departments *** with the participation of the city-wide "open life channel" activities; violation of fire laws and regulations of a number of units investigated and dealt with a number of exposure to maintain a high-pressure situation on the fire hazards, to ensure that the hidden dangers rectification in place.

Eleven is to continue to make good use of the government propaganda platform to carry out three-dimensional publicity. By sending information to cell phone users, television stations broadcast rolling subtitles and other forms of publicity fire knowledge, education and remind the general public to pay attention to fire safety; in the television station broadcasting fire education film, the detachment will produce targeted, practical, thematic, "multi-combined", the fire safety of rented accommodation as the main content of the TV education film, aimed at Through publicity, calling on the whole society to pay attention to fire, especially to improve the safety awareness of migrant workers, effective prevention of fire. At the same time, in the 119 activities and New Year's Day, Spring Festival period, to be broadcast in the TV program in the General Administration of the fire issued by the public service announcements, all localities should be timely contact with the local TV station, free broadcast.