Tesla's domestic production is the elbow of the new force of making cars? BYD, perhaps, is the disaster on its head.

With the rapid completion and production of Tesla's Shanghai factory, as well as the rapid delivery and continuous price reduction of domestic Model 3, the sales volume in March quickly exceeded 1 10,000 vehicles. The various effects brought by Tesla's domestic production have made many new domestic forces, which are also new manufacturers, unexpected. In fact, before, everyone was discussing what impact Tesla's domestic production would have on China's electric vehicle market, especially on the new force of making cars. However, Tesla's series of dazzling and disorganized actions made the new forces of making cars have no time and opportunity to respond. Moreover, it is generally believed that domestic Tesla has not paid attention to the new forces of building cars at all. Take model 3 as an example. Its real potential competitors are luxury intermediate fuel vehicle products such as Audi A4L, BMW 3 Series, mercedes benz c Class, and so on, rather than the new power of making cars!

Two years ago, in related content, we put forward a seemingly extreme but persistent view. Tesla may not crush the new car-making forces in the end, but as long as the traditional car companies act, there is not much to sing about the new car-making forces. Nowadays, with the continuous decline of subsidies for new energy vehicles in China, many traditional automobile manufacturers are not so radical in new energy vehicles, especially electric vehicles, and return their product focus to fuel vehicles and hybrid vehicles, so traditional automobile enterprises seem to be less enthusiastic and radical in the field of new energy vehicles/electric vehicles. Of course, this is not just the case of traditional car companies. In the past year, many new forces have also "died and fled". Due to the delay in mass production of new cars, the sluggish sales of mass production models, the financial crisis and the interruption of investment, some new car-making forces have already experienced great crises.

Of course, as we said before, the biggest rival of the new car-making power is not domestic Tesla, and domestic Tesla has no intention of listing the new car-making power as a competitor. In our opinion, there is only one competitor with the biggest new force to build a car, and that is the traditional domestic automobile manufacturer represented by BYD.

A few days ago, BYD just released BYD's brand-new pure electric medium and large car product-BYD Han EV. Although, as before, BYD also launched a DM hybrid model for BYD Korea, with the support of blade batteries, coupe design and other elements, it is obvious that the pure electric Korean EV model is more concerned and may become the master of this car in the future. Previously, BYD executive Zhao Changjiang also made it clear in unofficial channels such as social media that the longest cruising range of Korean EV will exceed 700km. The disclosure of this news has made the industry more curious about this new car.

Coincidentally, in the past few years, although many traditional manufacturers were launching new energy vehicles, especially pure trams, they basically "replaced oil with electricity" on existing models. From a hierarchical point of view, almost none of the traditional manufacturers' electric vehicles are positioned in the middle and high-end products, especially their own brands, and there are very few vehicles with a height of more than 200,000, which can rarely compete with the new forces of making cars. Now the appearance of this BYD Korean EV is basically positioned as a medium and large pure electric vehicle product. We believe that this car will be equivalent to a new car-making product like Xiaopeng P7 in price. In this way, BYD will form a confrontation with the high-end models of the new forces of making cars.

Regarding BYD's position in China's new energy vehicle market, I believe many netizens know that BYD is the earliest traditional vehicle enterprise in China to transform new energy vehicles. In terms of new energy products, it almost covers the price range of tens of thousands to 200 thousand to 300 thousand yuan. Horizontally, there are both pure electric vehicles and hybrid vehicles, so the overall product coverage is still quite large.

From the market point of view, BYD is also a force that cannot be ignored in the domestic new energy vehicle market, which is hard to shake by the new forces. In 20 19, the domestic new energy vehicle market was in a downturn, hitting new lows repeatedly. The annual sales volume was only1206,000, of which BYD's new energy vehicle sales volume was 219,000, accounting for 18. 1% of the total domestic new energy market sales, which was quite high.

For traditional car companies, an important advantage is that they can enter and retreat. For BYD, they have performed well in the field of new energy vehicles, but there are also traditional fuel vehicles that continue to provide profits for car companies. Even if the overall new energy vehicles are in a downturn, the income and profits of fuel vehicles are also supported. This is not the same as the new force of making cars. Once the sales of new cars don't go up, it will soon drag down the car companies.

For BYD now, in addition to its strong financial resources, it also has the core technologies of new energy vehicles, especially electric vehicles, such as blade batteries, vehicle battery management, thermal management technology and so on. And BYD itself is a car battery manufacturer. Prior to this, a new company named "Foday" was registered, which basically covered the whole industrial chain of electric vehicles from design to power, basically did not need external procurement of core technologies, and was completely self-sufficient.

Therefore, with the release of BYD Korea EV, BYD has basically achieved full coverage from low-profile to mid-to high-end vehicles in the field of new energy vehicles, and has achieved a head-on confrontation with the new car-making forces in the product line, while BYD has relatively strong capital and technical strength, so the traditional car companies represented by BYD will become the first disaster for the new car-making forces in the future!

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.