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What are the strategies of online word-of-mouth marketing?

Regarding online brand reputation, you can generally choose the following channels.

1, news media

2. From the media

3. Baidu series products (Baidu Encyclopedia, Baidu Know, Baidu Post Bar, Baidu Map, etc. )

4, WeChat, Weibo operation

Of course, these are general directions and specific operations, but also according to their own situation.