How do small and medium-sized enterprises promote network marketing?

How do small and medium-sized enterprises do network marketing? The 9 new brand marketing trends summarized in the box are welcome to take away!

1. Cooperate with famous directors and stars? Enterprise brand star-making can establish high popularity and reputation, and it is a propaganda means for users to quickly notice their own brands. As long as the products and services themselves don't pass the customs, they can be icing on the cake, and even the best marketing means can hardly achieve the ideal effect. However, enterprises should be careful when choosing celebrities, and choose objects that conform to the tonality of their own brand content.

2. Grasp the audience's content preferences? The most effective content marketing must be to grasp the senses of the audience. Everyone receives information in different ways. Some are sensitive to sound, some are impressed by visual stimuli, and what's more, they remember everything by hand. In a word, scenes that can make the audience unconsciously mobilize their senses to recall or feel will definitely cause * * *.

3. Think high and connect with hot spots? If the work can leave a strong sensory impact on the audience after reading, it will gradually advance from the surface content to deeper problems and improve the gold content of the work. The discussion and thinking behind the content may become dominant, so now the audience feedback in the comment area is also the battlefield of brand marketing.

4. don't be hard and wide, don't force feed? Bi Li Bi Li UP cooperates with Hello electric car. Hello electric car broke through the shackles of traditional marketing, cooperated with UP, and reached more young consumers through creative marketing content, which became one of the very successful cases.

People don't like bad food, and they don't like being forced to Amway. How to skillfully implant advertisements so that everyone does not resent them? The experience of reverse marketing of TV series may give you some inspiration.

5. Effective packaging? A good packaging design brings immeasurable benefits to the brand. Lamian Noodles fans of Jinmailang, Qingdao White Beer and Coconut Cloud Latte are all successful practices that have been verified by the market. Many packaging designs that conform to the trend of the times are emitting new vitality in the competition of commodity markets. Of course, only reasonable packaging design can improve the value of goods.

6. Effective copy? Conciseness, having substance in words and proceeding from consumers are the three elements of copywriting. Brands can be repeated through 10 thousand different media, which has a subtle influence on consumers' minds. Brand copy includes, but is not limited to, brand advertisements, brand stories or core values, and all text-related materials.

7. Emotional marketing? In recent years, Buddhist culture has become more and more popular with the public. The marketing strategies of Lingyin Temple and Faxi Temple, two famous online temples in Hangzhou, are worth learning. They accurately locate young people, hit emotional pain points, pass on Buddhist culture and let young people sing. Then create a consumption scene by burning incense and worshipping Buddha, and drain the products for the bracelet.

8. Experience marketing? "The experience economy will surpass the service industry and be the next economic form after the service economy." American futurist toffler predicted in The Influence of the Future. Every product or service should reflect people's spiritual and entertainment needs.

9. A good collection platform? The quality and effect of each platform are also uneven. If enterprises want to achieve better promotion, they must find a good promotion platform, such as media box. Many enterprises choose long-term cooperation.

Here is the media box, you can pay attention to it if you are interested ~