How to innovate the shopping center beauty display design during the holidays?

There are four main ways to innovate the design of shopping malls during the holidays:

The first innovation is the innovation on the node. In the past, the important nodes of the beauty of the display device in the so-called big holidays, such as the traditional Spring Festival and Western Christmas, the major shopping centers are often piled up to spend a lot of financial resources, energy, all over the city is a Christmas tree, full of eyes all the blessed word stickers. Now, the shopping center began to put more eyes on the small nodes, or even create a node of beauty, such as focusing on environmental protection, environmental theme display, or animal (ancient dinosaurs, deep-sea fish) based on the display.

The second innovation is technical innovation. In the past, the beauty of the display device is nothing more than plastic, foam modeling, plus lighting. With the use of new technology and new materials in the beauty of the display, paper modeling, acrylic, composite film, mobile Internet interactive devices, are combined with the beauty of the display, participatory, technological sense, creativity, fused together, so that customers can play, can play well, can play enough. Technology has changed the beauty of the display.

The third innovation is the content innovation. Previously mentioned festivals, that the elements of the United States must be closely linked to the festivals, the Spring Festival is red, Christmas is the hat, deer, the old man. But the repeated use of a large number of traditional elements, only to make the traditional elements more and more no novelty and attraction. On the contrary, the content of the display is more and more broad, and even looks with the festivals are not so with Christmas to Snoopy as the theme, the National Day to the theme of the blue fat man, the impression of the city to Cai Kangyong's new book content as the theme. No matter what the content, the core point is to meet customer demand, or even stimulate the customer has not yet consciously demand.

The fourth innovation is the innovation of resource selection. The choice of resources out of the third point on the choice of content, there is another level is, with these resources to take which kind of cooperation, which determines the shopping center is to smash the money to engage in the beauty of the display, or spend less money to engage in the beauty of the display, or possibly the beauty of the display as a way of revenue.

Dagu Landscape and Nanjing many shopping malls and shopping centers to cooperate, design out a pleasing work, if you also have this need you can directly consult us ~