Traditional Culture Encyclopedia - Traditional stories - What are the advantages of doing e-commerce with WeChat small program
What are the advantages of doing e-commerce with WeChat small program
1, research and development and low cost of customer acquisition
Online traffic alone has been insufficient to support the rapid development of enterprises, such as in Taobao, Tmall platforms need to do a variety of activities, promotion in order to have the traffic, and the promotion cost is not low, leaving out the cost of promotion, the merchant's profit is not much.
For this traditional method of obtaining traffic, the small program to obtain traffic has a greater advantage, the small program multi-traffic entrance, for merchants to obtain users and traffic to reduce the cost of a great deal, and its rich social elements also make and marketing activities also make customer acquisition costs reduced a lot.
2, community rapid fission, efficient pull new
WeChat monthly active number has more than 1 billion, of which the penetration of the first-tier cities as high as 98%, sitting in a high amount of traffic. The small program traffic decentralization, to help merchants exempt a large number of promotional costs, to ensure that the business profit margin.
3, connecting online and offline, scene lightweight
The traffic distribution of small program is not like APP, not only limited to online. Now more and more offline brand merchants are acquiring new customers through small programs, and the efficiency of online sales and service of products has been improved. Small programs and offline catering, retail, local life services, etc., the scene will become more and more extensive.
Those who want to do e-commerce system, can consult to understand the easy family wisdom Javashop, which supports the full business model e-commerce system, can meet a variety of business scenarios.
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