The Practical Significance of Developing Cultural Industry

The practical significance of developing cultural industry to improve national cultural soft power.

Promote the prosperity and development of spiritual civilization.

It is conducive to resisting the cultural infiltration of western capitalism.

Conducive to the great development and prosperity of socialist culture.

Requirements and significance of developing cultural industry. Developing and expanding the cultural industry has the following significance and functions.

First, it can directly create economic benefits, and if it is properly managed, the benefits are quite remarkable. For example, we are all familiar with the distribution, screening and patch advertising of film and television dramas; Such as acrobatics, magic, drama, song and dance and other commercial performances; There is also the publication and distribution of books (for example, Hunan Publishing Investment Holding Group participated in the 59th Frankfurt International Book Fair, and signed 10 original book copyright export contract on the opening day, amounting to 1 10,000 USD); There are also the distribution and brand operation of animation works (for example, Chen San Group promotes the brand of "Blue Cat" and develops derivative production based on the production and distribution of "Blue Cat Naughty 3000 Questions", earning tens of millions of yuan every year), and so on. Cultural industry belongs to smokeless industry, which can also attract employment and provide tax sources. With the growth of people's income and the increasing satisfaction of material needs, the demand for cultural products and services will become richer and stronger, and the business opportunities contained in cultural industries will become more and more huge.

Second, people's cultural rights and interests can be more widely and fully protected. Developing cultural industries, developing cultural products in depth, carrying out large-scale and batch production, subdividing and fully excavating various cultural service projects, and carrying out market-oriented operation of cultural infrastructure construction projects can better create a cultural atmosphere and fully meet the growing cultural needs of the people in terms of quantity and quality. This aspect is easy to understand. Nowadays, TV sets, mobile phones and computers are increasingly entering the family, and the development and production of related services are also increasingly followed up, so that a wider range of people can fully enjoy cultural rights and interests, cultivate their spirit, improve their quality and improve their overall quality of life.

Third, it can better promote culture. The wider the culture is spread, the more it can be promoted, and the more it can enhance the exchanges between different countries, regions and ethnic groups. There are cultural and conceptual differences among countries, regions and nations, and understanding, mutual trust, cooperation and peace can be enhanced through cultural exchanges. As a result, culture has also been promoted, innovated and developed. To achieve this better, it is far from enough to rely solely on the development of cultural undertakings. We must vigorously develop cultural industries, making cultural products and services increasingly rich and widely used in people's lives in different regions and countries. For example, by importing a batch of "blockbusters" to China, the United States learned about the operation of Hollywood movies, the cultural characteristics of Americans looking forward to the future and exploring innovation, and the screening of Japanese cartoons such as "Smart Rest" and "Cherry Maruko" in China, which is also our understanding of the Japanese way of thinking and lifestyle. In the new era, countries and regions are more and more firmly aware of promoting their own culture through the export of cultural products. During the negotiations between China and the United States to resume China's WTO membership, the United States asked China to promise to allow 20 films to be imported in the form of separate accounts each year, and also asked China to gradually open its market to foreign service providers in the wholesale and retail business of books, newspapers and magazines. According to the statistics of the Film Bureau of the State Administration of Radio, Film and Television in 2006, among the top ten domestic box offices, there are five American films and five domestic films. Not long ago, the United States complained to the WTO that China restricted the import of its audio-visual discs and other cultural products. In recent years, Korean dramas and Korean singers and actors have also flooded into Chinese mainland. All these reflect that countries attach importance to expanding the international market of cultural industries and effectively carry forward their own culture in the process of exporting their own cultural products. China is no exception. In April this year, Hebei Province held the "Cultural Gate" at the Capital International Airport. During the "Hebei Huazhang" large-scale cultural exhibition, the foreign public showed strong interest in China, especially in Hebei, such as paper-cutting, reed craft painting and other folk arts, and had a strong desire to collect and buy, which is also the potential of developing cultural industries in China. In recent years, the export of a large number of original copyright and folk art in China has also played a role in promoting China culture.

What I feel is that the development of cultural industry mainly has the above significance and function. There must be more kinds and deeper positive significance. Clear its meaning and function, all our related actions, let us speed up to keep up.

ask

Cultural industry is an important carrier for the prosperity and development of socialist culture under the condition of market economy, an important way to meet people's diversified, multi-level and multi-faceted spiritual and cultural needs, and an important focus for promoting industrial restructuring and transforming the mode of economic development. We should seize the opportunity to develop the cultural industry and give full play to its important role in restructuring, expanding domestic demand, increasing employment and promoting development.

A remarkable feature of the competition of comprehensive national strength today is that the position and function of culture are more prominent, and more and more countries regard improving cultural soft power as an important development strategy. As a "green industry" with less resource consumption, less environmental pollution, high added value and great development potential, cultural industry has a strong pull and "spillover effect" compared with traditional industries and is recognized as a "sunrise industry" in the world today. Especially in the middle of last century, the new scientific and technological revolution and the great discovery, invention and wide application of science and technology promoted unprecedented profound changes in productivity, mode of production, lifestyle and economic and social development around the world, gave birth to a higher level of spiritual needs of mankind and promoted the vigorous development of global cultural industries. New technologies and new media such as satellite TV, Internet and mobile devices directly stimulate the production and consumption of cultural products.

In recent years, we have deepened the reform of the cultural system and accelerated the development of cultural industries; Significant progress has been made in the transformation of state-owned operating cultural units into enterprises, and a number of cultural enterprises and enterprise groups with strong strength and competitiveness have emerged. The scale of cultural industry has gradually expanded, and the pattern of cultural industry with public ownership as the main body and multiple ownership systems developing together has initially taken shape. The pace of cultural "going out" has been accelerated, and the international competitiveness of China's cultural industry has been continuously enhanced. According to statistics, from 2008 to 2009, in the face of the impact of the international financial crisis, the cultural industry rose against the trend. In 2009, the added value of China's cultural industry reached 840 billion yuan, an increase of 10% over 2008. With the development of Internet, digital and information technology, emerging cultural industries such as animation games, digital music and digital publishing have risen rapidly, broadening the field of cultural industries and enriching the types of cultural products and services. Cultural industry has become an important way to meet people's spiritual and cultural needs and a new bright spot of economic growth.

However, we should also be soberly aware that China's cultural industry has ushered in a new stage of development, but compared with developed countries, China's cultural industry is in a weak position in quality and quantity. The present situation and trend of global cultural industry development and the new characteristics of China's cultural industry development not only show us the vast space and favorable conditions for the development of China's cultural industry, but also show us the urgency of accelerating the development of cultural industry at present. We should make great efforts to examine and cultivate the development of cultural industry in a more important position, further emancipate our minds and innovate ideas, take more effective policies and measures according to the situation, accelerate the reform and innovation in key areas and key links, focus on solving deep-seated problems that affect and restrict the scientific development of cultural industry, liberate and develop cultural productivity, and promote the sound and rapid development of cultural industry, making it an important focus to stimulate economic growth and expand employment.

The first is to develop key cultural industries. We should focus on cultural creativity, film and television production, publishing and distribution, printing reproduction, advertising, performing arts and entertainment, cultural exhibitions, digital content and animation, increase support, improve the industrial policy system, and achieve leap-forward development. Cultural and creative industries should focus on the development of cultural science and technology, music production, artistic creation, animation games and other enterprises to enhance their influence and promote the development of related service industries and manufacturing industries.

The film and television production industry should enhance the production capacity of films, TV series and TV programs, expand the production, distribution, broadcasting and post-product development of film and television, and meet the needs of various media and terminals for digital content of film and television. The publishing industry should promote the adjustment and upgrading of industrial structure and accelerate the transformation of digital publishing industry from relying mainly on traditional paper publications to publications in various media forms. The publication distribution industry should actively carry out cross-regional, cross-industry and cross-ownership operations, form a number of large distribution groups, and improve the overall strength and competitiveness.

Second, cultivate key cultural enterprises. Efforts should be made to cultivate a number of strong and competitive backbone cultural enterprises, enhance the overall strength and international competitiveness of China's cultural industries, select a number of cultural enterprises or enterprise groups with good growth and strong competitiveness among key cultural industries, increase policy support, promote cross-regional and cross-industry joint or restructuring, expand the scale of enterprises as soon as possible, improve the level of intensive management, and promote resource integration and structural adjustment in the cultural field. It is necessary to encourage and guide qualified cultural enterprises to face capital market financing, cultivate a group of strategic investors in the cultural field, achieve low-cost expansion and further become bigger and stronger.

Third, accelerate the construction of cultural industry parks and bases. It is necessary to strengthen the overall planning of the layout of cultural industrial parks and bases, adhere to standards, highlight characteristics, improve the level, and promote the rational allocation of various resources and industrial division of labor. Support industrial parks and bases that meet the planning in infrastructure construction, land use and tax policies. It is necessary to build a number of regional cultural product logistics centers that radiate across the country, and build a number of industrial demonstration bases for cultural creativity, film and television production, publishing and distribution, printing and reproduction, performing arts and entertainment, animation, etc. to support and accelerate the development of cultural industrial clusters with regional and ethnic characteristics.

Fourth, continuously increase the training of all kinds of talents in the cultural field. We should firmly establish the concept that human resources are the first resource, speed up the improvement of system and mechanism, cultivate and attract outstanding talents, break through the bottleneck of talents, and provide strong talent support for promoting the great development and prosperity of socialist culture. In accordance with the policy of "four modernizations" and the principle of having both ability and political integrity, we will strengthen the construction of leading bodies and select outstanding cadres with firm politics, strong organizational and leadership skills, pioneering spirit and familiarity with cultural work to hold leading positions. It is necessary to create conditions, improve measures, continue to promote the talent training project in the cultural field, and strive to train a group of famous masters, a group of leading figures in various professional fields, a group of cultural management talents who know how to operate and manage, and a group of professional and technical talents who master modern communication technology.

The significance of vigorously developing cultural industry 1 For foreign countries, the rise of cultural industry means adding a strong protective layer for national security, which can resist the invasion of foreign cultures on their traditional and emerging cultures. For China, the development of cultural industry can directly or indirectly improve national literacy and strengthen national awareness of cultural protection.

First, realize the benign interaction between economy and culture, and enhance the vitality and creativity of culture. One of the main functions of cultural industry is to use cultural elements to gather funds to develop economy, and then use the accumulated funds to develop culture through industrialization, so as to realize the benign interaction between culture and economy. In recent years, western developed countries have placed the development of cultural industries in an important position in economic and social development. The scale of cultural industry has surpassed traditional industries such as agriculture, and its proportion in the national economy has increased year by year, even becoming an important source of foreign exchange earned by these countries through exports. For example, Japan has vigorously developed the animation industry, and its operating income has exceeded the income of traditional pillar industries such as automobiles. The high development of cultural industry not only promotes the improvement of the national economic level of these countries, but also objectively provides a solid capital base and an effective operation mode for the inheritance, protection and innovation of this country's culture, thus enhancing the vitality and creativity of this country's culture.

The second is to explore the international market, spread cultural ideas, and enhance the spread and influence of culture. Cultural communication ability is directly related to the influence of a local culture. The influence of a local culture depends not only on whether its content has unique charm, but also on whether the place has advanced means of communication and strong communication ability. Nowadays, whoever has advanced communication means and strong communication ability can spread his cultural ideas and values more widely and influence the world more powerfully. From this perspective, the development level of the media industry, as the main component of the cultural industry, largely determines the influence of a local culture.

The third is to publicize the mainstream ideology and core values of society and enhance the cohesion and appeal of culture. Cultural industry provides cultural products that meet people's spiritual and cultural needs, and most of the cultural products bear the mainstream ideology and core values of society, which plays a cohesive and inspiring role in people's ideas and behaviors. For example, we make decisions and take actions based on knowledge and information obtained from newspapers, television, radio and the Internet. Adjust body and mind by participating in various cultural and recreational activities; Enjoy cultural performances and works of art to exchange feelings and ideas, and so on. Cultural industries that provide these cultural products, such as cultural creativity, film and television production, publishing and distribution, printing and reproduction, advertising, performing arts and entertainment, cultural exhibitions, digital content, animation, etc., have become important carriers to publicize the mainstream ideology of society, enhance the ideological and cultural quality of the people, and enhance the cohesion and appeal of social core values.

The development of cultural industry is of great significance to a country. Think about the influence of previous radio, television and movies on us now! It can be said that if you control national public opinion, you control the country! This is only a part of cultural industries, such as books and education. For China, the development of cultural industry can improve the national quality, but it can better guide or control people's thoughts. For foreign countries, we can expand our cultural industry and let all countries in the world know about China, for example, through movies and books. Can let foreigners accept and understand the customs and historical background of China. In fact, foreign countries have long attached importance to their own cultural industries. For example, Hollywood in the United States is a typical example. It can be said that most of our generation have no chance to go to the United States, but we have learned a lot about the United States through Hollywood movies. What about America? Their people's understanding of China is probably mostly diet and martial arts, which was introduced to the United States and even other countries in the world by Bruce Lee through movies. In a word, cultural industry is a vital industry in a country, whether at home or abroad.

The practical significance of urban cultural industry becoming a pillar industry of national economy lies in that it can directly create economic benefits, and if it is operated properly, the benefits are quite remarkable. For example, we are all familiar with the distribution, screening and patch advertising of film and television dramas; Such as acrobatics, magic, drama, song and dance and other commercial performances; There is also the publication and distribution of books (for example, Hunan Publishing Investment Holding Group participated in the 59th Frankfurt International Book Fair, and signed 10 original book copyright export contract on the opening day, amounting to 1 10,000 USD); There are also the distribution and brand operation of animation works (for example, Chen San Group promotes the brand of "Blue Cat" and develops derivative production based on the production and distribution of "Blue Cat Naughty 3000 Questions", earning tens of millions of yuan every year), and so on. Cultural industry belongs to smokeless industry, which can also attract employment and provide tax sources. With the growth of people's income and the increasing satisfaction of material needs, the demand for cultural products and services will become richer and stronger, and the business opportunities contained in cultural industries will become more and more huge.

Second, people's cultural rights and interests can be more widely and fully protected. Developing cultural industries, developing cultural products in depth, carrying out large-scale and batch production, subdividing and fully excavating various cultural service projects, and carrying out market-oriented operation of cultural infrastructure construction projects can better create a cultural atmosphere and fully meet the growing cultural needs of the people in terms of quantity and quality. This aspect is easy to understand. Nowadays, TV sets, mobile phones and computers are increasingly entering the family, and the development and production of related services are also increasingly followed up, so that a wider range of people can fully enjoy cultural rights and interests, cultivate their spirit, improve their quality and improve their overall quality of life.

Third, it can better promote culture. The wider the culture is spread, the more it can be promoted, and the more it can enhance the exchanges between different countries, regions and ethnic groups. There are cultural and conceptual differences among countries, regions and nations, and understanding, mutual trust, cooperation and peace can be enhanced through cultural exchanges. As a result, culture has also been promoted, innovated and developed. To achieve this better, it is far from enough to rely solely on the development of cultural undertakings. We must vigorously develop cultural industries, making cultural products and services increasingly rich and widely used in people's lives in different regions and countries. For example, by importing a batch of "blockbusters" to China, the United States learned about the operation of Hollywood movies, the cultural characteristics of Americans looking forward to the future and exploring innovation, and the screening of Japanese cartoons such as "Smart Rest" and "Cherry Maruko" in China, which is also our understanding of the Japanese way of thinking and lifestyle. In the new era, countries and regions are more and more firmly aware of promoting their own culture through the export of cultural products. During the negotiations between China and the United States to resume China's WTO membership, the United States asked China to promise to allow 20 films to be imported in the form of separate accounts each year, and also asked China to gradually open its market to foreign service providers in the wholesale and retail business of books, newspapers and magazines. According to the statistics of the Film Bureau of the State Administration of Radio, Film and Television in 2006, among the top ten domestic box offices, there are five American films and five domestic films. Not long ago, the United States complained to the WTO that China restricted the import of its audio-visual discs and other cultural products. In recent years, Korean dramas and Korean singers and actors have also flooded into Chinese mainland. All these reflect that countries attach importance to expanding the international market of cultural industries and effectively carry forward their own culture in the process of exporting their own cultural products. China is no exception. In April this year, Hebei Province held the "Cultural Gate" at the Capital International Airport. During the "Hebei Huazhang" large-scale cultural exhibition, the foreign public showed strong interest in China, especially in Hebei, such as paper-cutting, reed craft painting and other folk arts, and had a strong desire to collect and buy, which is also the potential of developing cultural industries in China. In recent years, the export of a large number of original copyright and folk art in China has also played a role in promoting China culture.

What I feel is that the development of cultural industry mainly has the above significance and function. There must be more kinds and deeper positive significance. Clear its meaning and function, all our related actions, let us speed up to keep up.

ask

Cultural industry is an important carrier for the prosperity and development of socialist culture under the condition of market economy, an important way to meet people's diversified, multi-level and multi-faceted spiritual and cultural needs, and an important focus to promote industrial structure adjustment and economic development mode transformation. We should seize the opportunity to develop the cultural industry and give full play to its important role in restructuring, expanding domestic demand, increasing employment and promoting development.

A remarkable feature of the competition of comprehensive national strength today is that the position and function of culture are more prominent, and more and more countries regard improving cultural soft power as an important development strategy. As a "green industry" with less resource consumption, less environmental pollution, high added value and great development potential, cultural industry has a strong pull and "spillover effect" compared with traditional industries and is recognized as a "sunrise industry" in the world today. Especially in the middle of last century, the new scientific and technological revolution and the great discovery, invention and wide application of science and technology promoted unprecedented profound changes in productivity, mode of production, lifestyle and economic and social development around the world, gave birth to a higher level of spiritual needs of mankind and promoted the vigorous development of global cultural industries. New technologies and new media such as satellite TV, Internet and mobile devices directly stimulate the production and consumption of cultural products.

In recent years, we have deepened the reform of the cultural system and accelerated the development of cultural industries; Significant progress has been made in the transformation of state-owned operating cultural units into enterprises, and a number of cultural enterprises and enterprise groups with strong strength and competitiveness have emerged. The scale of cultural industry has gradually expanded, and the pattern of cultural industry with public ownership as the main body and multiple ownership systems developing together has initially taken shape. The pace of cultural "going out" has been accelerated, and the international competitiveness of China's cultural industry has been continuously enhanced. According to statistics, from 2008 to 2009, in the face of the impact of the international financial crisis, the cultural industry rose against the trend. In 2009, the added value of China's cultural industry reached 840 billion yuan, an increase of 10% over 2008. With the development of Internet, digital and information technology, emerging cultural industries such as animation games, digital music and digital publishing have risen rapidly, broadening the field of cultural industries and enriching the types of cultural products and services. Cultural industry has become an important way to meet people's spiritual and cultural needs and a new bright spot of economic growth.

However, we should also be soberly aware that China's cultural industry has ushered in a new stage of development, but compared with developed countries, China's cultural industry is in a weak position in quality and quantity. The present situation and trend of global cultural industry development and the new characteristics of China's cultural industry development not only show us the vast space and favorable conditions for the development of China's cultural industry, but also show us the urgency of accelerating the development of cultural industry at present. We should make great efforts to examine and cultivate the development of cultural industry in a more important position, further emancipate our minds and innovate ideas, take more effective policies and measures according to the situation, accelerate the reform and innovation in key areas and key links, focus on solving deep-seated problems that affect and restrict the scientific development of cultural industry, liberate and develop cultural productivity, and promote the sound and rapid development of cultural industry, making it an important focus to stimulate economic growth and expand employment.

The first is to develop key cultural industries. We should focus on cultural creativity, film and television production, publishing and distribution, printing reproduction, advertising, performing arts and entertainment, cultural exhibitions, digital content and animation, increase support, improve the industrial policy system, and achieve leap-forward development. Cultural and creative industries should focus on the development of cultural science and technology, music production, artistic creation, animation games and other enterprises to enhance their influence and promote the development of related service industries and manufacturing industries.

The film and television production industry should enhance the production capacity of films, TV series and TV programs, expand the production, distribution, broadcasting and post-product development of film and television, and meet the needs of various media and terminals for digital content of film and television. The publishing industry should promote the adjustment and upgrading of industrial structure and accelerate the transformation of digital publishing industry from relying mainly on traditional paper publications to publications in various media forms. The publication distribution industry should actively carry out cross-regional, cross-industry and cross-ownership operations, form a number of large distribution groups, and improve the overall strength and competitiveness.

Second, cultivate key cultural enterprises. Efforts should be made to cultivate a number of strong and competitive backbone cultural enterprises, enhance the overall strength and international competitiveness of China's cultural industries, select a number of cultural enterprises or enterprise groups with good growth and strong competitiveness among key cultural industries, increase policy support, promote cross-regional and cross-industry joint or restructuring, expand the scale of enterprises as soon as possible, improve the level of intensive management, and promote resource integration and structural adjustment in the cultural field. It is necessary to encourage and guide qualified cultural enterprises to face capital market financing, cultivate a group of strategic investors in the cultural field, achieve low-cost expansion and further become bigger and stronger.

Third, accelerate the construction of cultural industry parks and bases. It is necessary to strengthen the overall planning of the layout of cultural industrial parks and bases, adhere to standards, highlight characteristics, improve the level, and promote the rational allocation of various resources and industrial division of labor. Support industrial parks and bases that meet the planning in infrastructure construction, land use and tax policies. It is necessary to build a number of regional cultural product logistics centers that radiate across the country, and build a number of industrial demonstration bases for cultural creativity, film and television production, publishing and distribution, printing and reproduction, performing arts and entertainment, animation, etc. to support and accelerate the development of cultural industrial clusters with regional and ethnic characteristics.

Fourth, continuously increase the training of all kinds of talents in the cultural field. We should firmly establish the concept that human resources are the first resource, speed up the improvement of system and mechanism, cultivate and attract outstanding talents, break through the bottleneck of talents, and provide strong talent support for promoting the great development and prosperity of socialist culture. In accordance with the policy of "four modernizations" and the principle of having both ability and political integrity, we will strengthen the construction of leading bodies and select outstanding cadres with firm politics, strong organizational and leadership skills, pioneering spirit and familiarity with cultural work to hold leading positions. It is necessary to create conditions, improve measures, continue to promote the talent training project in the cultural field, and strive to train a group of famous masters, a group of leading figures in various professional fields, a group of cultural management talents who know how to operate and manage, and a group of professional and technical talents who master modern communication technology.

What is the significance of accelerating the development of cultural industries? The process of industrialization is to create economic growth.

What is the significance of vigorously developing cultural industries in Shenzhen? It can promote the economic development of Shenzhen, meet the growing cultural needs of Shenzhen people, promote the development of cultural industries, promote Shenzhen to go global, expand its influence and increase employment opportunities.

What is the significance of the development of cultural industry in the United States for China? The premise of developing culture is that you have to give people's hearts and souls a piece of land!

No country that despises and fears its people can produce a great culture! A country without spiritual world and spiritual world cannot form a cultural industry! If there is, it can only be called "officialdom culture, flattery culture and flattery culture".

The development of cultural industry in China refers to all products and services that can be traded in order to improve the quality of human life, especially the quality of spiritual life. Broadly speaking, media, animation, movies, entertainment, games, tourism, education, internet and information services, music, drama, art galleries and so on are all brilliant members of the cultural industry.

In 20 10, the added value of corporate units in China's cultural and related industries reached1105.2 billion yuan, accounting for 2.75% of the GDP. The structure of cultural industry continued to be optimized, and the added value of cultural service industry accounted for 53.7% of the added value of cultural industry legal person units. In 20 10, various emerging cultural formats developed rapidly, and the growth rate of strategic emerging cultural industries such as online publishing, mobile phone publishing, animation online games and digital printing exceeded 50%. The added value of cultural industries in Beijing, Shanghai, Guangdong, Hunan, Yunnan, Hubei and other places accounted for more than or close to 5% of the national economy in 20 10, and cultural industries have become the pillar industries of local economic development.

20 1 1 year, the total scale of China's cultural industry grew steadily, and the industrial structure was gradually adjusted. In 20 1 1 year, the national box office reached131.50 billion yuan, an increase of 28.93% compared with 20 1 year, of which domestic box office accounted for 53. 1% of the total box office. The annual output value of the press and publishing industry exceeded10.5 trillion yuan, and five national press and publishing industrial bases were built. The market scale of Internet and mobile online games has further expanded, and 585 domestic online games have been filed, with a year-on-year increase of over 200%.

In the past ten years, the Central Committee has successively promulgated the Outline of the Tenth Five-Year Plan for the Development of Cultural Industry, the Outline of the National Cultural Development Plan during the Eleventh Five-Year Plan, the Report of the Seventeenth National Congress, the Revitalization Plan of the State Council Cultural Industry and the Guiding Opinions of the Ministry of Culture on Accelerating the Development of Cultural Industry, which have vigorously promoted the development of cultural industries. 20 1 1, 10 The Sixth Plenary Session of the Seventeenth Central Committee issued the "Decision of the Central Committee on Deepening the Reform of Cultural System to Promote the Great Development and Prosperity of Socialist Culture", which clearly put forward the construction of cultural industry as a pillar industry in China and established the policy of deepening the reform of cultural system to promote the great development and prosperity of socialist culture and build socialism. The implementation of the above policies will surely promote the sustained and rapid development of China's cultural industry.

Cultural industry is one of the industries with the best return on investment. The profits of various industries in contemporary society are mainly realized by leading independent innovation and technological progress. Cultural industry is a category of independent creation and high technology content. Coupled with the role of policy factors and market factors, the capital return rate of cultural industries is relatively high, and the investment fever of cultural industries will exist for a long time; Finally, from the perspective of consumption, cultural products are more and more consumption hotspots.