Why should businesses do self-publishing?

It's simple, the big picture.

Enterprises, whether they are cultural or product-oriented.

There is only one purpose, to transform their products into economic benefits.

So before, enterprises rely on traditional media to promote and publicize the enterprise itself.

Promoting the enterprise's culture, promoting the enterprise's products, promoting the enterprise's value concept.

Today the traditional media has gone downhill a bit, and the cost of promotion is very high, and the effect is not accurate, for the enterprise, some companies can afford to pay the high cost of advertising.

Some small businesses simply can't afford to go back to promoting themselves in this traditional way.

Then the new media that came into being, that is, the self media can take advantage of the big platform, will be their own products will be their own charisma, will be the image of their own enterprises, completely through the fragmentation of time and the fragmentation of the publicity way.

To attract a lot of more accurate fans, that is, future customers consumers.

So nowadays, enterprises, whether large or small, use the self media this way to run their own image and product publicity and promotion activities.

This saves time and reduces costs, but also has a long-term effectiveness, for the enterprise, why not.