Ask some trademarks to know the meaning of trademarks! ! Thank you!

Ford Mustang

The wild horse logo uses a wild horse running at full speed to indicate that the car is extremely fast. Wild horse is a rare wild horse, which is produced in California and Mexico. As a symbol, Mustang symbolizes the unrestrained charm of youth and has become an enduring brand-name sports car in the United States.

Sweden Volvo

"Volvo" is also translated as "rich man". Signs consist of icons and text marks. Volvo graphic logo is a wheel shape consisting of two rings, and has an arrow pointing to the upper right corner. The Latin word "Volvo" in the middle means rolling forward, which means that the wheels of Volvo cars are rolling forward, and the company is prosperous and promising.

GM Shenbao

SAAB, also known as Saab, merged with Scania in 1968, and became an important base for American GM to produce luxury cars in Europe in 199 1.

There is the word "SAAB" on the Sic Bo logo and the word "Scania" under it, which are two overlapping circles, indicating that Sic Bo Company was formed by the merger of SAAB and Scania. In the middle is the head of a red phoenix with a crown. In Sweden, the crown and the phoenix bird symbolize dignity and authority, and are supreme. This is a metaphor for the nobility and brilliance of cars.

Dodge viper

Viper logo is a product of dodge department of Chrysler Automobile Company. The viper is one of the fiercest snakes in the United States, which is also the purpose of using the viper as a car logo. The graphic trademark used is a viper with a big mouth, which symbolizes the courage of the viper and indicates that the viper sports car is powerful and full of running energy.

Mazda automobile

Mazda Motor Company, formerly known as Toyo Industrial Company, produces cars named after its founder, Song Tian. Because Song Tian's pinyin is Mazda, people are used to calling it Mazda.

Mazda's original logo is that there are two hands holding a sun on the ellipse, which means that Mazda will have tomorrow and Mazda cars will travel around the world.

After Mazda cooperated with Ford, it adopted a new logo, a seagull flying in an ellipse, and formed the word "M" at the same time. "M" is the first capital letter of "Mazda", which indicates that the company will soar to the new century with endless creativity and sincere service.

Lexus

The graphic logo of Lexus logo is embedded in the first capital letter "L" of the English word "Lexus" in an oval shape, and embedded in the middle of the radiator grille; There is a logo on the back of the car that says "Lexus", which indicates that Lexus cars are galloping on the roads all over the world.

Renault

From 65438 to 0898, three brothers luis renault founded Renault Automobile Company in Biyangu, France. It is one of the oldest car companies in the world. The main products are Renault cars, official cars and sports cars.

Renault logo is a four diamond pattern, which symbolizes the integration of Renault three brothers and automobile industry, and indicates that Renault can compete, survive and develop in infinite (four-dimensional) space.

Luxury cars produced by Rolls-Royce in the UK.

Rolls-Royce Motor Company was formed by the merger of Rolls-Royce Motor Sales Company and Les Motor Manufacturing Company, and was named after the founders Henry Royce and Charles Rolls-Royce.

Rolls-Royce's three-dimensional symbol is the well-known "flying goddess". She bent down and stood on the front of the distinguished Rolls-Royce, with her arms stretched back and covered with a fine gauze, walking ahead in the wind, dazzling. Legend has it that Charles took Johnson's beautiful girlfriend Eleanor Thornton as a model, designed and carved the statue of "Goddess of Flying", which officially became the emblem of Rolls-Royce in 19 1 1. It is said that "Goddess of Flying" is made of pure silver, so it is coveted by many thieves. In fact, the Goddess of Flying is made of copper, zinc, tin and other alloys, but there is no silver. In order to prevent theft, the automobile factory has designed an ingenious mechanism on the basis of the car emblem. When someone pulls the Statue of Liberty, it will automatically retract, and the alarm system will be activated to scare away thieves.

Rolls-Royce's flat logo centers on two overlapping "R", the following is the name of the company's founder Rolls-Royce, and the following is the name of another founder Royce. The superposition of the two "R's" shows that the two people closely cooperate and support each other, which means that you have me and I have your unity, forge ahead, sincere cooperation and entrepreneurial spirit. The double "R" logo is embedded in the upper part of the engine radiator grille, which echoes the statue of "Goddess of Flying".

When the two founders died one after another, the company's heirs changed the double "R" logo from red to black as a souvenir.

Corvette

Corvette logo is oval with black and white flags, indicating that the car is a sports car participating in the road race. The bow trademark on the red flag indicates that the car is made by GM Chevrolet Branch. The trophies and flowers on the national flag represent the cheers after winning the championship and the commemoration of success; The "Corvette" above represents the name; "1953" at the bottom left indicates the birth age of Corvette; The "1978" in the lower right indicates the production year of the car.

General Buick

Buick logo, which looks like "three swords", is a * * * graphic trademark, which is installed on the grille of automobile radiator. Three swords of different colors (red, white and blue from left to right) are arranged at different heights in turn, giving people a feeling of being aggressive and constantly climbing, implying that Buick adopts top technology and Buick people are brave enough to climb the peak.

Buick's English logo comes from the surname of its founder, david buick. And the whole trademark is an eagle spreading its wings and falling on the English letters of Buick. It symbolizes that Buick is an ideal habitat for eagles, which conforms to the China proverb: "If you have a buttonwood tree at home, you can attract golden phoenix."

Alfa Romeo

ALFA ROMEO logo, which puts "Alfa Romeo" in the upper half of two nested circles, with the emblem of the Viscante family in the middle, is now the city emblem of Milan. The badge is divided into two parts. The red cross on the left is the badge of the Grand Duke of Milan. The origin of the cross is of course related to Catholicism. On the right is a picture of a snake swallowing a Saracens. It is said that the ancestors of the Duke of Veskangtai once repelled the "dragon" that brought disaster to the city people. Alfa Romeo used this design as a trademark, mainly to commemorate the founder of Milan, the Duke of Westcott and his family.

Jaguar (Jaguar)

The British Jaguar logo is designed as a jumping Jaguar, which is vivid, concise and dynamic, and contains strength, rhythm and courage.

Jaguar Company was developed on the basis of the Border Combat Company founded by William Lyons and William Villm in 1922. Jaguar initially produced standard saloon cars under the brand of "Swan", and later, under the guidance of the concept of "elegance, rhythm and space", it began to produce high-end cars of Jaguar brand from 65438 to 0935. After half a century's hard work, Jaguar has established the impression of elegance, nobility and gentlemanly among car fans all over the world. Due to limited production and high brand gold content, owning a Jaguar car has become a symbol of personal superiority and elegant taste, and it is the first choice of nobles, rich people, lawyers and bankers all over the world. Even the Queen of England is a big fan of Jaguar.

1990 In February, Jaguar was merged by Ford Motor Company of the United States, but Jaguar was still in full swing. The representative models of Jaguar are SS 100, XK 120, XJ220, E, XJ6, XK8, S and so on.

Ford Lincoln

Lincoln is the second brand owned by Ford Motor Company. The cross star embedded in the center of the car symbolizes dignity and solemnity. Lincoln Motor Company was founded by Henry Martin Leland in 1907 and acquired by Ford Motor Company in 1922. Early engaged in the production of aircraft engines. Lincoln automobile is the first brand named after the president, and it is a luxury car specially produced for the president and the head of state. Because of its excellent performance, elegant appearance and unparalleled comfort, Lincoln has been selected as the president's car by the White House since 1939, when franklin roosevelt was president of the United States. The famous products of Lincoln brand are Continental, Mark 8 and City Car Navigator. Of course, the most "famous" car is the Lincoln review car that Kennedy took when he was assassinated. At present, Lincoln City Car is widely used in China.

Ford

The trademark of Ford Motor Company in the United States is named after the surname of its founder. Its front logo is white on a blue background. Because Henry Ford loves small animals, the designer painted Ford as a running white rabbit, which makes people look lively and lovely.

Henry Ford was born in Deere village, not far from Detroit. His father was a wealthy small farmer. Ford liked mechanical rotation and its small inventions since he was a child. In his thirties, he worked as a mechanic in Detroit Edison Lighting Company, and often used his spare time to design and develop his imaginary car with his wife Clara.

1903, Ford motor company named after Henry Ford was formally established. 1908 introduced the "T" car with simple, firm and economical structure, and adopted the assembly line method for the first time in the world. The birth of the car caused a sensation in the United States and became the best-selling car in the world at that time. By 1927, Ford had produced150,000 Model T cars. Henry Ford died on 1947 at the age of 84.

Toyota

The trademark of Toyota Motor Corporation of Japan is the letter "T" consisting of three ellipses (generally compared to a bull's head). The letter "T" seems to be a wheel supporting space. The company itself explained that the pattern symbolizes the continuous progress and unlimited development prospects of Toyota technology. He also said: the combination of three ellipses, each ellipse draws a curve with two points as the center, which symbolizes that the hearts of users and factories are connected and have a sense of mutual trust.

A vertical ellipse and two horizontal ellipses interweave into a "T", which happens to be the first letter of TOYOTA. That's clever.

The predecessor of Toyota Motor Corporation was the Automobile Department established by Toyota Automatic Loom Factory. 1937 officially became Toyota Motor Corporation. Its headquarters is located in Toyota City, Aichi Prefecture.

order

Italy Fiat Company was founded in July of 1899, and has a history of more than 100 years. Now Fiat is the most important automobile manufacturing center and the largest private enterprise group in Italy. At the beginning of the group's establishment, it only produced automobiles, and then its products quickly diversified, involving commercial vehicles, ships, planes, trains, agricultural tractors, construction machinery and so on. Now Fiat has become one of the largest industrial groups in the world. The Group has 265,438+08 production plants and 65,438+038 R&D centers, and has more than 850 companies and 237,000 employees in 59 countries around the world. Its profits and taxes have exceeded $510 billion.

The abbreviation "FIAT" in Italian Fabica itliana auto-mobileditorino translation means "Fa Hui", "Permit" and "Approval" in English. The company logo has always used "Fiat", but it has made different improvements in shape and color. For example, the year 192 1 is a red symbol with a white background; 193 1 is a trademark drawn with vertical fonts; 1959, because the company launched a new car with enlarged logo and rounded corners; 1965 uses the round logo with white characters on red background wrapped by cassia twig as the official logo; The joint-stock company was established 1968, and a new logo with four squares and one letter each appeared1991Fiat 600 produced in, with a new logo, five diagonal straight bars on the front and four squares on the back.

Ferrari

The trademark of Ferrari Motor Company of Italy is a medal with a yellow background, which is the traditional color of the city where the company is located. The prancing horse in the trademark design was originally a medal of heroism, which was won by Baraga, the ace pilot of the Italian Air Force during World War I. 1923, the hero's mother presented this medal to Enzo Ferrari, the champion of Chavio. Ferrari added the Italian flag to the top of this medal and used it as the trademark of its own company.

Enzo Ferrari (1898- 1988), the founder of Ferrari Automobile Factory, once served as a test driver of Alfa Romeo Automobile Factory, participated in 39 racing competitions and won the German Grand Prix twice with 19323 and 1935. 1946, the Ferrari automobile factory named after his personal surname was formally established in mullaney, northern Italy, creating a history of automobile manufacturing for half a century. 1969, the Ferrari factory was acquired by Fiat Group together with the famous trademark "Ma Jun". But Ferrari is still Ferrari, continuing its world-famous sports car manufacturing industry.

common people

Volkswagen AG's Volkswagen brand car evolved from the world's earliest beetle-shaped car, and its logo uses the superimposed word "VW". "VW" is the abbreviation of German Volkswagen (meaning Volkswagen). 198 1 The trial-produced new car is named "Santana", which means that the car is as popular all over the world as the powerful and bitter whirlwind that often blows in the "Santana Valley" in California. "Walker Swagen" is the brand name of the car produced by Germany's largest automobile manufacturer. This is a Volkswagen car produced under the government order of "Let every German family own a car" in 1930s. "Volkswagen" brand car was designed by German automobile wizard Ferdi Nande Porsche in 193 1 year. 1September, 937 16, Volkswagen Co., Ltd. was formally established, with its headquarters in Wolfsburg.

Honda

The logo of HONDA Motor Company in Japan is a box with the word "H", taking the first letter of Honda. Although concise and clear, it concentrates the wisdom of many people.

In 1970s, Honda's new generation of "Sibigu" and "Akkord" cars entered the American market and began to penetrate all over the world. Some manufacturers imitate its shape and launch their own cars that look like Honda. In 1980, Mr. Honda proposed: "It is necessary to redesign the product logo so that anyone can see it is a Honda at a glance." In July and August of that year, a special logo task force was formed, and several collection principles were determined: 1, which is eye-catching, and the logo with Honda characteristics can be clearly seen within a distance of 10 meter; 2, to reflect the company's advanced technology, youthful vitality; 3. The design is novel, profound and universal; 4. Use it forever.

A month later, 2588 designs were collected from Honda employees all over the world. After strict screening, Honda's initials "H" were finally determined as logo, and it was officially opened in May 198 1. In 199 1, the company beautified the "H" logo and added equidistant boxes outside to show its steady and firm business belief. This logo has been used to this day.

run for it

Germany is the birthplace of modern cars in the world. The first car in the world was designed and manufactured by German engineer karl benz in 1885. The logo of Mercedes-Benz is a simplified ring, shaped like the steering wheel of a car, surrounded by a three-star star wheel. The three stars represent all-round maneuvers in the field of land, sea and air, and the circular circle shows the global development momentum of its marketing.

Audi

The logo of Audi produced by Volkswagen in Germany is a four-ring circle. It is the unified logo used by its predecessor, United Automobile Company, when 1932 was established. These four circles indicate that United Motor Company was originally formed by the merger of Hodge, Audi, DKW and Vandeno. The four interlocking rings with the same radius symbolize the close relationship of equality and mutual benefit, close cooperation and conscientious professionalism among the members of the company, implying that the above four companies work hand in hand and advance and retreat together like four brothers.

German BMW Motor Works (Bavarian Motor Works)

BMW is a world-famous automobile company. Like Mercedes-Benz, it does not pursue the expansion of automobile production, but only pursues the production of high-quality, high-performance and high-grade cars. The phrase "riding a Mercedes-Benz and driving a BMW" shows the calmness of Mercedes-Benz and the boldness of BMW. Only when you drive a BMW can you enjoy its wonderful style.

"BMW" is the abbreviation of the company's full name "Bayer Schemotorenwerke AG". The BMW logo adopts the figure of double circles inside and outside, and the word "BMW" is marked above the double circles. The whole trademark is like blue sky, white clouds and a propeller that keeps running, which contains a long history of BMW and symbolizes the company's consistent purpose and goal. In the vast space and time, satisfying customers' greatest wishes with the latest science and technology and the most advanced concept reflects the company's vigorous spirit and changing new look, which indicates that BMW has excellent quality, leading technology and galloping around the world.

Ozmobil

The Oldsmobile logo consists of two parts: graphics and text. The front of the car is marked with an arrow pattern, which shows Oldsmobile's positive and brave innovative spirit. The lettered trademark marked on the rear of the car is the word "Oldsmobile" consisting of "Oldsmobile" and "mobile".

Oldsmobile has strong American characteristics, giving people a sense of stability, generosity and extraordinary tolerance in modeling. Slender figure, delicate face, relaxed and natural expression.

Aston Martin

Aston martin automobile logo originated from 19 14 aston martin company established in the UK. 1987, Ford bought 75% of the shares of Aston Martin A Gong Da Company, which made Aston Martin naturally become a brand of Ford Company. 1In July 1994, Ford acquired the remaining shares of the company.

The most famous models of Aston Martin brand are: DB2, DB6, DB7, Vantage and so on.

The symbol of aston martin automobile is a pair of fully unfolded bird wings with its English letters in the middle. It means that the company has a bright future in Wan Li.

Cadillac

Cadillac can be traced back to 1902. At that time, Detroit Motor Company was reorganized and renamed Cadillac Motor Company. When the company was founded, the name Cadillac was chosen to pay tribute to Le Sieur Antoine de La Nothe Cadillac, a French royal aristocrat and explorer, because he founded Detroit in 170 1. The establishment of Cadillac Company opened a new chapter for the development of the world transportation industry.

Cadillac's famous Corolla coat of arms symbolizes its leading position in the automobile industry. This profound and exquisite symbol is also the symbol of Cadillac family as a royal aristocrat, and it also shows the courage and honor of the founders and ancestors of Detroit city. The Corolla badge is taken from the badge used by Mr. Cadillac. Although Cadillac badge was not registered as a trademark until 1906. But it has been used since September 1902. In the early badge design, merlettes leans to the left, and the garlands composed of tulip buds extend upward from both sides and meet at the crown at the top. From 19 16 to 19 18, Cadillac logo is a tulip bud and a crown inlaid with nine pearls on the original registered trademark. The pearls in the crown later became seven, designed on the shield. This design 1925 has been in use. In 1933, in order to better combine with Cadillac's flow model, the designer made the logo grow long wings. After the war, Cadillac launched a new logo, including the basic "V" and Corolla design. The logo of 1947 combines the word "V" with Corolla for the first time. Starting from the model of 1956, the Cadillac logo gradually became longer, lower and wider. When it comes to 1960 Cadillac, this sign has reached its widest width.

In the new century, Cadillac has made a series of drastic innovations, including redesigning the Cadillac Corolla coat of arms. The newly designed logo contains bold and sharp edges and corners, which reflects Cadillac's future design concept. The new corolla retains the existing color combination-gold and pure black, which symbolizes wisdom and wealth; Red symbolizes courage in action; Silver represents purity, kindness, virtue and abundance; Blue stands for chivalrous spirit. The logo is based on platinum color. This is the first time in 27 years to make a big innovation on the logo, and it is also one of the 30 innovative designs of Cadillac in 97 years.

Maserati

Four brothers of Maserati family founded Maserati automobile factory in Bologna, Italy as early as 19 14. After the garage is completed, it specializes in producing advanced racing cars. Maserati once dominated the European arena with excellent results and enjoyed a high reputation in Europe. Its symbol is an oval three halberd symbol. It is the city emblem of Bologna, Italy, where it is located. According to legend, it is a weapon in the hands of Neptune, the Greek sea god, which shows the great power of Neptune. The trademark shows that Maserati cars roar like an endless sea, which is a metaphor for the rapid running potential of Maserati cars. 1939, the company headquarters moved to Modena, a small town near Bologna in north-central Italy. This is also the headquarters of Ferrari before it moved to Maranello. 1999165438+10, Ferrari obtained the controlling right of Maserati from its parent company fiat, and re-entered the market with new products after being closed for half a year.

Chevrolet car

Chevrolet's trademark is a patterned bow, and the word Chevrolet is the name of Swiss racing driver and engineer Louis Chevrolet.

Modern Times

1947, Hyundai Motor Company was established in Zheng Zhouyong. After more than 50 years of development, it has become the largest automobile manufacturer in Korea and entered the ranks of world-famous automobile companies. Its trademark is italicized "H", which is the first capital letter of the English name of modern automobile. "Hyundai" first embodies the concept of "a modern automobile company that took off in the world in 2000"; Secondly, it symbolizes the harmonious and stable development of modern automobile enterprises. The ellipse in the trademark not only represents the steering wheel of a car, but also can be regarded as the earth. Coupled with the H inside, it just represents the meaning that modern cars are all over the world.

Skoda

The meaning of "Skoda" trademark is: the huge circle symbolizes that Skoda is an impeccable product in the world; Bird wings symbolize the technological progress of products sold all over the world; The arrow flying to the right symbolizes advanced technology; The scarlet of the outer ring symbolizes Skoda's tradition for more than a hundred years; The green laid in the middle expresses Skoda people's attention to resource regeneration and environmental protection. The cassia twig leaf at the bottom of Skoda Fresia brand automobile trademark now represents victory. In addition, there is a legend about the "Skoda" trademark: it is said that the manager of the factory brought back an Indian servant from the United States. This man is diligent and has a beautiful face, so he chose his face as the trademark, which is now the Skoda Arrow trademark.

Beautiful; Handsome; France Peugeot

The symbol of Peugeot is a standing lion. This lion has appeared on Peugeot products 150 years. Lions can now be seen on the hood or front grille of Peugeot cars.

The history of the lion began on a beautiful morning in 1847. Peugeot brothers Yule and Emil commissioned Mombelli Yaer jeweler to design a logo as their own brand for making hacksaws and other tools. They want to design it in the shape of a lion, which is the design of the beria coat of arms, mainly because the lion can represent the three qualities of Peugeot saw blade: the sawtooth is durable-like a lion's teeth; The saw blade is flexible and not easy to break-like a lion's spine; Cutting speed-as fast as a prancing lion. Among many design schemes, the two brothers chose the silhouette of a lion walking on an arrow. Starting from 1850, Peugeot saw blades began to bear the lion logo. 1858165438+1On October 20th, the lion logo was registered in the Royal French Museum of Arts and Crafts.

Lions originally designed for saw blades are gradually applied to all tools of Peugeot Brothers. Represents the first-class quality of steel (formerly called "cast steel"). Other quality grades of steel are represented by different symbols: meniscus represents secondary quality ("quenched steel") and star represents lower quality. In addition, some tools have their own logo: 1860. Steel planers, long handles and mud knives are all marked with deer. It was not until the mid-1880s that the lion became a lion.