What are the traditional insurance companies?

Network insurance can provide all-weather service in the whole region, which transcends the time and space constraints and is an effective means to improve the operating efficiency of insurance companies.

(1) it is conducive to expanding sales channels. New insurance institutions can quickly lay out the national market through the Internet-based specialized insurance service platform, while old insurance institutions can use the Internet-based specialized insurance service platform to establish corporate image, improve service quality and achieve fine sales.

(2) It is beneficial to save sales cost. For traditional sales channels, network insurance not only reduces the sales cost and advertising cost of opening business points, but also reduces the agent cost and commission expenditure, which greatly reduces the expenses. Foreign experience shows that the transaction cost of online insurance is extremely low, only 1% of the business stores. According to the estimation of Swiss Reinsurance Company, the cost of sales, management and claim settlement saved by American insurers operating personal insurance through online insurance accounts for about 12% of the total cost, and the cost saved in enterprise insurance accounts for about 9% of the total cost.

(3) It is beneficial for insurance institutions to innovate sales and service methods, adopt differentiated competition strategies, increase market share and reduce operating costs.

However, for complex insurance types that need repeated consultation, traditional insurance is conducted face to face, which is deeper and more quality than online insurance.

From the current situation, online insurance is suitable for simple types of insurance

Further reading: How to buy insurance, which is better, and teach you how to avoid these "pits" of insurance.