2016 when e-commerce has become a traditional industry What to do

In 2016 when e-commerce has become a traditional industry, companies should make every effort to deal with the following trends:

1, e-commerce has become a traditional industry

After e-commerce has become a traditional industry, it is beginning to become stable, and like offline businesses, it is important to have a good supply chain, a good team, and a good and stable management system. If none of these, just rely on ten years of e-commerce experience, then it will soon be eliminated. In 2016, there is a need to have characteristics, but do not blindly innovate and expand, hold on to what is already there than to develop new ones may be more successful.

2, do not underestimate the transformation of traditional business e-commerce

In recent years, the traditional business model has been impacted, to e-commerce transformation, this trend will accelerate in 2016. Many traditional industries, still need to pay tuition. Most of the enterprises in the transition process of a variety of water and soil, lose money, transition failure, direct collapse is also not a minority. Have been doing e-commerce sellers, do not gloat, we must know that the volume of traditional enterprises is much larger than the e-commerce, transformation success of this part of the traditional enterprises will devour a lot of the original e-commerce business.

Opportunity is also there, imagine a mature e-commerce team, if enough money has the courage of the traditional enterprises to incorporate, it is easier than doing many years of e-commerce without a stable supply chain, and then labor to establish a reliable factory. Ali's "China Quality Manufacturing" program will accelerate the pace of traditional enterprises to transform e-commerce.

3, e-commerce seller to speed up the pace of O2O

Traditional enterprises found that e-commerce has the opportunity to e-commerce; and e-commerce companies feel that there is a bottleneck in the line, through the offline can be the value of the fans to play to a greater extent, this is the normal choice of business. In 2016, online has made popularity, especially a fixed fan base of e-commerce big sellers to go offline, will be a bright landscape. This is also a new trend in O2O.

In the future, e-commerce will be fully integrated as part of business, all enterprises have more or less e-commerce business. E-commerce will no longer be a word that is often mentioned in the future. For example, "smartphone" used to be a very hot word, because there were still a lot of non-smart phones, but now basically no one mentions smartphones, because almost all of them are smartphones. Not only e-commerce big sellers, e-commerce platforms are also going offline. Ali shares Suning, push Tmall supermarket, start "traceability wholesale" project, Jingdong force "Jingdong to home", start "locomotive one" program. This all means that the e-commerce giant directly began to attack offline.