Traditional Culture Encyclopedia - Traditional stories - Which city in China has an active calligraphy and painting market? Is there much room for the development of the painting and calligraphy market?

Which city in China has an active calligraphy and painting market? Is there much room for the development of the painting and calligraphy market?

The current situation of the development of Chinese painting market

Over the past few years, the Chinese painting market has been like a huge magnet, attracting a large amount of money and attention, and forming a strong aggregation effect. Obviously, the high-speed development of China's economy and good prospects have driven the Chinese market and even the global market to pursue Chinese painting works. In fact, the soaring investment in Chinese painting market is not a sudden and isolated phenomenon. Since 2003, the Chinese painting market investment has begun to enter the explosive growth period.

It is well known that between 2004 and 2005, the Chinese art market experienced an unprecedented surge. "Spring auction" is a barometer of the painting and calligraphy market, only the spring auction in 2005, Beijing, Shanghai and other places in the 24 auction houses, **** launch of Chinese painting and calligraphy 19,062 pieces of work, the turnover reached the factory RMB 3.298 billion. Such a huge turnover are from the lure of foreign painting market. From 2003 onwards, the Chinese painting market gradually entered a stage of vigorous development and prosperity. The enthusiasm of painters, the keen attention of collectors at home and abroad, as well as the rising prices of works, all rendered the Chinese painting market magnificent and colorful. In only two years, the Chinese painting market has already completed an essential metamorphosis - from a small market space to the focus of attention of the mass market.

In the operation of the Chinese painting market, promotion requires the use of various means, such as works, exhibitions and media, in order to form an interactive situation with the market. At present, the trading system and market structure of the Chinese painting market are actually borrowed from the western experience and model, and the industrial chain composed of galleries and brokers is the most important link in this market. It is very important to maximize the role of each link in this value chain, so that painters, works, enterprises and all aspects of society can benefit from it, thus enabling the creation of Chinese paintings to enter into a virtuous cycle and a stage of rapid development.

Today, the Chinese painting market has jumped out from a narrow and passive circle into a positive and active state. Through various media platforms and exhibition channels, the time for works to enter the market has been greatly shortened, and the strong market operation of galleries, auction houses and professional cultural institutions has built a bridge between works and investors, solving the needs of painters in terms of creation and commercial expansion of the market. The strong market operation of galleries, auction houses and professional cultural organizations also builds a bridge between the works and investors, solving the needs of painters in the creation of works and the commercial expansion of the market. Market promotion has become the main line of operation in the Chinese painting market, which plays a positive role in the professional division of labor and a good market pattern.

For a long time, the Chinese people's hobby of Chinese painting is mainly for the purpose of collecting, appreciating, learning and exchanging, and collectors learn, exchange and understand the society through the process of collecting Chinese paintings. Unlike them, today's collecting crowd, whose main purpose is to invest, make profit and increase value, is mainly motivated by the hobby of Chinese paintings for the purpose of investment and profit. They focus their attention on the market conditions and future value-added potential of the works in question, and look for potential and dark horse stocks for investment in the market. At present, the amount of capital from enterprises accounts for more than 60% of the Chinese painting collection market. The emergence of entrepreneurs investing in Chinese artworks is an inevitable result of China's economic development. The group of people involved in the Chinese painting market has changed dramatically, and as a result, the market pattern with the main purpose of collecting Chinese paintings has also changed to one with the theme of investment, value-addedness, and value-preservation, and this market trend is becoming more and more obvious.

Corporate funds transferred to the collection of Chinese paintings Li Xiaozhu works in the field of collection, greatly promoting the development of this market. This change in the structure of market investment has enabled people to see the reshuffling of the art market and the generation of a new market pattern after the shift of corporate funds to investment in Chinese paintings and other works of art. In addition, the cultural background and wealth accumulation of China's rising generation of middle class are a force to be reckoned with in the future Chinese painting investment market.

The main factors that have contributed to the transformation of the Chinese painting market from collection to investment are, firstly, overseas capital, and secondly, corporate capital from China's economically developed regions, especially around the Yangtze River Delta, has entered the Chinese painting investment market in large quantities. However, there is still a gap between the involvement of more capital and the supply capacity of the works. Therefore, creating good paintings, eliminating the appearance of counterfeit works, and enhancing the artistic value and cultural connotation of Chinese paintings are the only ways to promote the healthy and lasting development of the Chinese painting market.

With the arrival of global digitization, the great increase in China's Internet penetration rate, and the prosperity and activity of virtual stores and other online electronic methods, the online art market is entering the Chinese painting market as a new trading platform.

Currently, online shopping has become an emerging shopping method that surpasses traditional shopping channels, and it forms a complementary and diversified trading platform with galleries and auction houses. The network can be free from the number of paintings, time, space, geography and other restrictions and limitations, all-weather service to consumers, which determines its market capacity relative to the traditional trading has unlimited.

Unlike the traditional trading environment, in the virtualized network environment, how to better provide consumers with information about painters, works, prices and other aspects, how to truly display paintings in the network environment through new technological means, as well as in the network payment, delivery process of meticulous thinking and protection, will be to ensure that Chinese paintings works network trading platform is smooth at the root. Online and offline trading methods will fill the gap between galleries, auction houses and other enterprises in the digital era and become a new competitive core force.

A mature Chinese painting market is an ecosystem of painters, galleries, auction houses, collectors, media, and critics, which must be interlocked to form a virtuous development. The gallery is the primary market, the auction house is the secondary market, but the current situation in China is the lack of management, the lack of rules, the role of the gallery and the auction house is misplaced, the relationship between the painter and the gallery is inverted, coupled with the impact of the overseas galleries, which makes China's gallery industry is facing a difficult situation both internally and externally. The core power of the gallery competition relies on the unique vision, reliable reputation and the ability of the first-class experts. Therefore, only from the primary market galleries start to standardize the operation, put an end to fake paintings, to ensure the quality of art, to establish a market integrity system, to fundamentally solve the problem of authenticity of the works, to prevent the fakes from mixing into the market, in order to establish and build their own gallery brand, to win the recognition of the market, and to obtain more opportunities for development in China's fast-growing market.

With the fall of the hammer in the spring auction, painting and calligraphy prices have slowed down the trend of decline, the bubble of the inflated is being cleared, the operation of the small auction company is not standardized is gradually eliminated, China's gallery consolidation has become the trend of dark movement. Faced with the return of the price of works and the market reshuffle, the role and status of the gallery is recognized by the market, the emergence of many broker-style new gallery, and for the gallery operators, the operating costs, business risks reduced a lot. At the same time, lower the threshold for entering this market, so that more investors to join the army of collection, expanding the scale of the market.

In today's rapid development of information technology, painters need to efficiently and quickly push their works to consumers, rather than waiting for the market to slowly understand and discover. Therefore, the Chinese painting market needs to disseminate information about painters and their works in an effective, transparent and orderly manner through certain rules and systems. At the same time, painters also need to win the initiative in the market and gain more attention from consumers. Of course, to achieve the dominant position in the market not only need painters with market concepts and awareness, but also need to win the market of the painter's works, which are complementary to each other, complement each other, one without the other.

In the contemporary Chinese painting collection and trading market, Shandong people and behind the Shandong painting and calligraphy market, is undoubtedly an important force to promote the development of the plate. According to industry insiders rough statistics, shandong painting and calligraphy market accounted for 50% to 60% of the national painting and calligraphy market share, the average annual shandong people to the painting and calligraphy market into more than 1 billion. Because of this, the size of painters and calligraphers from all over the country have to go to Shandong "gold rush", Shandong painting and calligraphy market is also in the painter's word of mouth, demonized as "stupid, money" of the place to get rich. Is this really the case? Shandong people really willing to put real money into contemporary painting and calligraphy collection? Recently, the famous painting and calligraphy connoisseur, Nanjing Museum researcher Mr. Zhang Weixing, Shandong painting and calligraphy market for a visit, but also the current situation and trend of the market has a new understanding.

In Shandong market more work fine all the way to the creators of painting and calligraphy is more popular, at the same time, the large size of the painting than the small size of the sale, even if it is a big master of the small size of the work is not sold in the general master of the large size of the work. Because in the eyes of the Shandong people in the large size, partial work fine paintings, painters spend more work, contains the value of the inevitable high. From this aesthetic preference, many to write ink-based small and medium-sized famous artists in Shandong market ate the door.

Furthermore, the dynamics of the painting and calligraphy market in Shandong and Beijing, Shanghai's auction market is basically the same, popular paintings on the auction block, as well as in the Shandong market, visible in the Shandong market brokers around the painter and the market as well as in the palm of their hands, always updated and grasp the first-hand information on the investment, but also adept at the use of this information to grasp the market hotspot.

They even use the asymmetry of information to earn profits, to a two-foot Fu Baoshi works, for example, in Shandong, such a painting can be bought for only 1 million yuan, but if you get to the auction house in Beijing, no 3 million yuan do not want to touch.

Shandong people fry painting skills simple and immediate results

Fan Zeng, Long Rui, Fan Yang, Tian Liming as a representative of more than a decade, the rise of the market from Shandong, and a large number of well-known painters in the country. These now average price of tens of thousands of yuan per square foot, or even more than 100,000 yuan of painters, more than a decade ago, a painting but a few hundred dollars. Why did they win the favor of the Shandong people, the price of paintings is how to be pushed to a high position?

Shandong people choose to cast the collection of painters, simple and direct method, is to see if he is a member of the Association of Fine Arts, Calligraphy Association, there is no fame, the level of creativity and ink and brushwork is not too much attention.

In the specific operation, but also simple and quick, is to see a person has the potential to see, and constantly under the blood to buy his paintings, until the price of his paintings to a high position. For example, in the field of investment in the early days, shandong speculators will use part of the funds to buy up to more than ten painters works. When one of the painters in the market situation is more pointed, they will leave the other poor performance of the painter, focusing on the price of paintings to increase the person, and additional investment.

The use of continuous purchase, constantly chasing high means, Shandong speculators in the production of a number of stars in the painting world at the same time, but also for their own earn a lot of money. From the current situation of the painting and calligraphy market can be seen, whether the price of painting up to tens of thousands of yuan per square foot of first-line painters, or less than 1,000 yuan per square foot of the painting world of the rookie, can be found in the market in Shandong their own place. Visible there has formed a set of perfect and effective market mechanism.