Traditional Culture Encyclopedia - Traditional stories - What is the distribution of Hualian Supermarket?
What is the distribution of Hualian Supermarket?
1. Warehousing three-dimensional: the distribution center uses high-level three-dimensional shelves and picking shelves for split goods combined with the warehousing system, which greatly improves the warehouse space utilization rate. In the whole pallet (or the whole box) goods inventory area, the lower two layers for the distribution area, storage of the whole box shipments, fast turnover of goods, the upper three layers for the storage area; Zero goods distribution area, in the Zero shelves placed 2500 kinds of goods have been opened in the transport packaging cartons for Zero goods picking; upper shelves as the Zero goods inventory area.
2. Loading and unloading handling mechanization: the use of forward moving battery forklifts, electric trucks, electric trucks, electric pickers and trays, to achieve the mechanization of loading and unloading handling operations.
3. Zero merchandise distribution electronic: in recent years, supermarket chains on the commodity "zero" operation demand is becoming stronger and stronger, foreign distribution centers in the same industry picking, zero labor has accounted for 70% of the entire distribution center labor force. The distribution center of Hualian supermarket adopts the electronic label picking system and uses the electronic labeling equipment. As long as the store's order input computer, stores all kinds of demolition zero commodity corresponding goods compartment goods position indicator and variety display, immediately shows the need to pick goods in the shelves of the specific position as well as the number of required, the operating personnel can be taken out of the goods from the goods compartment of the goods, put into the picking turnover box, and then presses the button, the goods position indicator and the variety of the display is off, the order goods with all the goods into the goods processing link label picking system automatic The label picking system automatically guides the picker through the process. Anyone who does not need special training, that is, immediately on the job, greatly improving the speed of commodity processing, reducing the intensity of operations, significantly reducing the error rate.
4. Bar-coding of logistics function and paperless distribution process: Adopting the computer terminal of wireless communication, bar-code technology has been developed to fully realize bar-coding and paperless distribution from receiving and checking of goods, warehousing, to zeroing and dispensing of goods.
5. Organize "transformation logistics in the warehouse", "direct delivery logistics" and "storage logistics in the distribution center", and improve the "virtual distribution center". "Virtual Distribution Center" technology in the application of supermarket chains in the distribution system.
6. Establishment of automatic replenishment system (ECR)
Hualian Supermarket and Shanghai Jieqiang Group Company and Procter & Gamble established an automatic replenishment system, the "supermarket chain replenishment" into "supplier replenishment". This can be the distribution industry and the manufacturing industry closely integrated; both sides of the production is only the pursuit of their own business efficiency, but focus on the "whole" supply system *** with efficiency, and therefore able to cut the overall cost, inventory and investment in tangible assets, and enable consumers to choose high-quality, high-freshness of food. Through the combined efforts of suppliers and retailers, both parties **** are winners in the marketplace. We realize that ECR seeks to tie consumers, suppliers and retailers together in a single thread of ****ed interest.
Store and customer satisfaction - the purpose of Hualian's distribution service
Hualian Supermarket, in the process of extraordinary development, pays great attention to the construction of distribution centers and the construction of the distribution system. Hualian believes that the purpose of logistics system construction is to provide logistics services that can make stores (or customers) satisfied. The "logistics scope items" that affect "customer satisfaction" can be roughly summarized into the following ten aspects:
1, commodity structure and inventory services;
2, how to ensure the essence of the goods in the distribution process;
3, the store's emergency additional reduction of goods.
4, according to the actual determination of the distribution schedule;
5, the rate of missing products control;
6, the return problem;
7, the distribution process in the work of splitting the zero;
8, the distribution center's service radius;
9, the treatment and recycling of waste;
10, the establishment of customer service window.
With the purpose of satisfying customers and stores, Hualian has done a lot of work, such as adopting mechanized operation and reasonable planning to reduce the number of handling and prevent damage in commodity storage and distribution; controlling the shelf-life of commodities by means of computer control, etc.; and developing conditions for additional and reduced stocks in stores through investigation. Increase the distribution system: "Emergency add/drop function"; determine the distribution time according to the sales performance of the shopping mall, the cut-off time of the store's order, the traffic condition of the store, the size of the store, and holidays, etc.; and adopt the "electronic label picking equipment for split goods" to further expand the number of split goods. ", to further expand the number of varieties of split-zero goods (increased to 4,000), to improve the split-zero goods picking speed and accuracy, in order to meet the needs of the franchise; to the distribution center of the best service radius of 250 kilometers as the basis for the study of how to build Hualian Supermarket Distribution Network System, and so on.
Reasonable planning of logistics and distribution processes is an important prerequisite for the construction of the distribution system. Hualian Supermarket according to the operation of the different conditions of goods into the sale of goods and commodity ABC analysis, according to three types of logistics to operate.
Storage-type logistics - these commodities are frequently imported and sold, the whole batch of procurement, storage, after picking, allocation, sorting, distribution to the store; in the transition logistics (i.e., over the library distribution) - these commodities through the computer network system, the summary of the shopping mall stores order information, and then the whole batch of procurement, without storage, directly in the distribution center for picking, grouping and sorting, and then distribution to the store; direct delivery type logistics - these commodities by the supplier of the different circumstances and the ABC analysis of goods to operate according to three types of logistics. Logistics - this type of goods by the supplier does not go through the distribution center, direct organization of goods sent to the supermarket stores, and distribution, distribution information from the distribution center centralized processing.
Hualian distribution - the supply hub of the chain according to reports, in recent years, Hualian supermarkets have been developed from the extension of Jiangsu and Zhejiang provinces to the national radiation, so Hualian will be the construction of the distribution center is in the first place. 2000 August Hualian Supermarkets, the new modern distribution center was officially launched. The distribution center is located at No.7 subway of Yikeshu, Taopu Town, Putuo District, Shanghai. The base is close to the outer ring road, directly connected to the Hujia, Huning, Shanghai-Hangzhou Expressway, south of the Shanghai-Nanjing Railway Nanxiang grouping station, access to the city as well as outward radiation capacity is very strong.
The main building of the new Taopu Distribution Center is a single-story logistics building with a high platform and large span; in order to make full use of the space above the goods yard, the distribution center is partially a two-story reinforced concrete frame structure building. The base area of the new distribution center is 28,041 square meters, with a total construction area of 20,000 square meters. The total inventory capacity of commodities is 900,000 boxes; the average daily throughput capacity is 140,000 boxes. Distribution center base inside the ring-shaped trunk road width of 20 meters, the implementation of the "one-way traffic, divided into doors in and out.
Distribution center of the north and south sides, built a 4-meter wide loading and unloading platform; platform is 1 meter higher than the outdoor road, when the tail end of the van truck docked platform, the carriages hold the pad plate and the platform surface is basically in a plane, the merchandise loading and unloading operations into the level of movement, greatly reducing the loading and unloading operation links and labor intensity. The total length of the platform line is 270 meters, and 80 freight trucks can be parked and operated at the same time. Above the platform is equipped with an 8-meter steel canopy to ensure that the distribution center can operate 24 hours a day. The central space of the distribution center adopts the metal grid structure, and the color steel sandwich insulation board roof with long lighting belt is inlaid on the upper cover, so that no artificial lighting is needed for the operation in the warehouse during the daytime (including rainy days). Green non-metallic wear-resistant ground, loading and unloading handling operations do not ash, to ensure the health and safety of food.
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