What are the five major sales channels?

These five sales channels are: traditional sales methods; The development of franchising, chain operation and franchising mode; E-commerce mode; Sales methods such as WeChat business; Webcast mode.

First, the traditional sales methods:

1, wholesale or retail, sell your products to wholesalers or retailers, and then they sell them to customers. Keeping in touch with customers by wholesalers and retailers will make you free up time to do other business such as enterprise management, and at the same time reduce the financial pressure of inventory, promotion and transportation.

But you may lose direct contact with customers and fail to grasp their preferences and needs.

2, the final consumer, directly sell the product to the customer. Have the opportunity to communicate with customers, to understand their real needs and purchase motives, and even the price they are willing to pay. It should be noted that it is time-consuming and the production and transportation costs of a single product are high.

3. Fixed acquirer. The sales method is simple, the channels are relatively stable, and there are fixed consumer groups or units.

Two, the operation of franchise business, the development of chain and franchise mode. Franchising is a quite mature sales method abroad, and it has also developed rapidly in China since 1970s. By developing these branches or joining in, we can sell our products.

Third, the way of e-commerce.

1, you can use some mature e-commerce platforms to sell products through their traffic platforms. Well-known e-commerce platforms include Alibaba, JD.COM Mall, Tmall Supermarket, Taobao and Pinduoduo. Find one that suits you.

2. Build your own sales website, but the operating cost is relatively high.

Third, direct sales share. Direct selling refers to the distribution mode in which direct selling enterprises recruit direct sellers, who directly sell products to final consumers outside the fixed business premises. Or the customer feels that the product is good after using it and sincerely shares it with friends.

Fourth, sales methods such as WeChat business. Wechat service is a new way based on the development of mobile Internet. With the help of social software, a new way to promote and sell products and services is people-centered and social.

Verb (abbreviation of verb) webcast mode. Import the terminal (pilot device or platform) through (audio+video), then upload it to the network and post it to the website for people to watch. Then gather a large number of fans, display products or services, and communicate with fans in time.