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Telecom e-commerce development prospects

In today's society, the world economy is beginning a new round of growth, the trend of economic globalization continues to increase, with the information technology industry as the forerunner of the "new economy" in the ascendant, although the reference to the new economy has not been a unified view, such as the electronic economy, the network economy, the information economy, the knowledge-based economy and so on, but all walks of life have been unanimously agreed that the recent focus on the establishment of the Internet-based e-commerce new economy. The recent focus on the establishment of the Internet-based e-commerce new economy.

First, the rapid development of global e-commerce

E-commerce on the traditional business activities has brought a huge impact, which highlights the sign is to increase trade opportunities, reduce trade costs, simplify the trade process, and improve trade efficiency. E-commerce has greatly changed the business model. It has led to the change of economic structure. In developed countries, the development of e-commerce unprecedented prosperity, trading through the Internet has become a trend.

The United States by virtue of its high degree of development of information technology advantages, and strive to promote global e-commerce, the United States Government in July 1997 officially announced the "global e-commerce policy framework", set off a wave of e-commerce around the world. 1998 global e-commerce turnover of 102 billion U.S. dollars, is expected in 2003, the volume of e-commerce transactions will reach $ 1.5 billion. It is expected that e-commerce transactions in 2003 will reach 1.3 trillion U.S. dollars, accounting for about 1/4 of the total world trade, and in 2005 reached 2 to 3 trillion U.S. dollars.

The development of e-commerce in the United States and Western Europe has been greatly emphasized. The U.S. Department of Commerce believes that e-commerce will be the only driving force for economic growth in the 21st century. The development of e-commerce in the United States began in the 1980s, and by 1995, with the development of Internet technology, the traditional business model has gradually given way to the virtual online e-commerce model. Currently, the United States has an 85 percent share of global Internet trade. E-commerce in the United States of America's leading companies in the information technology industry, has become the main way; in the information technology industry as a whole, has become the mainstream way; in the use of information technology to transform traditional industries, has become the leading way. According to the U.S. National Retail Federation (NRF), Fores Reaser Ch and Greenfield Online *** with the survey shows that the United States in July 2000, e-commerce sales of $ 4 billion, in 2000 1 - July U.S. cumulative e-commerce sales of $ 22.8 billion. 68 billion dollars. In addition, the U.S. Government also stipulates that: from 2002, the United States and the world countries and regions between the trade no longer use the traditional text exchange, but the use of electronic trade data. Since 1999, the giants of the electronic appliances, automotive, steel and other industries have announced online procurement programs.

The British government is determined to develop state-of-the-art e-commerce in the 21st century and to raise the proportion of households using e-commerce to the top of the seven western countries. To this end, the Cabinet appointed a Minister for E-Commerce, responsible for the introduction of e-commerce regulations and systems. 2 billion British pounds were spent online in 1999, and the government encouraged people to learn to go online. By 2002, all central government procurement opportunities will be issued and received electronically, and companies will have to go online to do business with the government. To this end, in the spring of 2000, the UK completed a national network of 100 local advice centers to help businesses get online. In the budget, a new capital investment allowance was introduced to enable small businesses to immediately offset the total cost of investment in e-commerce equipment. It is expected that all annual government services in the UK will be online by 2005 at the latest. Overall, the UK is trying to catch up with other advanced countries to become the largest e-commerce market in Europe.

Japan is lagging behind in the development of the Internet and e-commerce, but has also taken new measures to catch up with the situation. Japan's Cabinet has set up an E-commerce Promotion Council, and the government has opened up the telecommunication industry and the financial industry, so that the development of the Internet has made great progress, and the Ministry of International Trade and Industry has invested nearly 1 billion U.S. dollars to support the technological development and experimentation of e-commerce. In developing e-commerce, the Japanese private sector has focused on combining e-commerce with the existing conditions in Japan. E-commerce brings a good opportunity for Japan's economic adjustment.

Canada's e-commerce strategy promulgated by the Prime Minister of Canada in 1998 puts forward the goal of Canada to enter the ranks of advanced e-commerce countries in the year 2000.

These reflect the strategic goal of developed countries to seize the heights of the global market through e-commerce. At present, most of the leading U.S. e-commerce companies are optimistic about Asia and China, are adjusting the staff and resources in Asia, ready to meet the upcoming electric in the development of business climax.

E-commerce is an important opportunity for developing countries. Due to historical reasons, China in the first two industrial revolutions lost with the world's great opportunity to go hand in hand. But in the competition of the new economy, China is trying to synchronize with the advanced countries in the world.

China's primary form of e-commerce began to appear in 1994, and so far, securities companies, financial settlement institutions, civil aviation booking centers, credit card issuance, etc. have successfully entered the field of e-commerce, and carried out a large number of reliable transactions. These have formed the basis for the development of e-commerce, and at the same time have accumulated a wealth of experience for further development.

In 1996-1999, IT vendors and the media were the protagonists in promoting the development of e-commerce, and after 1999, some large enterprises involved in e-commerce, mainly referring to the e-commerce two networks of service providers became the main body of the promotion of e-development, and it was from this time on that e-commerce in China really began. Around the country, especially in large and medium-sized cities, e-commerce such as the spring tide, 8848, when the bookstore, elegant website and a number of excellent e-commerce enterprises rose rapidly, Beijing, Guangdong, Shanghai has become China's e-commerce three, of which Shanghai is the most. At present, domestic e-commerce enterprises gradually began to expand from trade, retail and other industries to the traditional manufacturing industry, e-commerce has become an important landscape of China's new economy.

According to the latest statistics released by the China Internet Network Information Center, by June 30, 2001, the number of Internet users in China is about 26.5 million, is expected to reach 40 million in 2005, 2010 will reach 100 million; in 1999, there are more than 200 e-commerce Web site, in 2000, reached 1,100; e-commerce transactions in China In 1998, about 100 million yuan, about 200 million yuan in 1999, about 800 million yuan in 2000, is expected to 2003, will exceed lOO billion yuan.

The CPC Central Committee and the State Council to develop e-commerce as an important element of China's information construction and strategic tasks. It is now proceeding to promote the demonstration project. The State Informatization Promotion Office has approved 17 e-commerce pilot projects, covering a number of industries, regions and enterprises, including the Golden Medicine Business Network, the capital e-commerce project, the Shanghai Municipal e-commerce project, China Telecom Hunan e-commerce pilot, the China Post e-commerce system, the Wuhan Yangtze River Data Communication Company Limited's e-commerce project platform, and so on. The contents of these projects have their own focus and characteristics. On the basis of the pilot, the formation of China's e-commerce development guidance and China's e-commerce policies and regulations.

Second, China's development of e-commerce obstacles

Development of e-commerce, China is another serious challenge. China is a developing country that has not experienced a developed industrial civilization and directly into the information society, so the lack of e-commerce development of the necessary infrastructure facilities, the circulation of the high investment in the link makes the enterprise with logistics to consumer e-commerce model (B2C) almost can not see the hope of profitability.

The International Statistical Center of the National Bureau of Statistics group has done a survey on the status of e-commerce development in China, from the recovery of 2,658 valid questionnaires, on the country and 12 regions from May 30, 1999 to May 31, 2000, the total e-commerce index for the preliminary analysis: in 2000, China's total e-commerce index of 51.91%, of which the highest security index, the highest e-commerce security index, the highest e-commerce security index, the highest e-commerce security index, the highest security index, the highest e-commerce security index. In 2000, the total e-commerce index of China was 51.91, of which the security index of e-commerce was the highest, 58.84; the efficiency index of e-commerce was the lowest, 37.76; and the development of technology and application was unbalanced. According to the calculation of the following conclusion: China's e-commerce is still in its infancy.

(1) from the transaction value, China's e-commerce transactions amounted to less, in the retail sales of social commodities has not yet formed a scale, is not the mainstream of the transaction formation.

(2) carry out e-commerce infrastructure is insufficient.

(3) from the content of the transaction, the transaction is mainly limited to books and CD-ROMs, computers and related products, information and consulting services, etc., the traditional products are less, the proportion of physical commodity transactions is low.

(4) In terms of payment methods, the main payment method is cash on delivery, i.e. offline payment.

(5) From the point of view of user satisfaction, the overall evaluation of infrastructure, trading varieties, settlement methods, distribution of goods, the degree of information, etc., is still not very satisfactory.

(6)From the viewpoint of policy environment, the degree of satisfaction for China's telecommunication tariffs, investment and financing, safety and security, laws and regulations, etc. is not very high.

According to this analysis, in China to carry out e-commerce activities, there are still the following obstacles:

(1) the traditional way of shopping the formation of the old shopping concept. People are skeptical of this "invisible mold" form of electronic shopping. In the real market, fraudulent events, fake and shoddy products can be seen everywhere, consumers to the shopping malls are still fearful of shopping, a virtual shopping mall to establish confidence is not to talk about.

(2) Lack of e-commerce environment, including the lack of some relevant laws and regulations. E-commerce is paperless trade, which involves digital signatures, electronic invoices, electronic contracts, the legal status and effectiveness of the issue. In addition, it is also related to the issues of information security, privacy protection, transaction program specification and data exchange standards, as well as tax issues.

(3) Inadequate network infrastructure. Network is the media and carrier of e-commerce, there is no high-speed communication network support, it is difficult to engage in network marketing.

(4) financial payment means imperfect. The advantages of e-commerce is able to realize the zero distance receipt and payment, zero distance purchase and sale, if there is no safe and effective financial services, especially electronic payment means, is not to do "zero distance".

(5) the construction of internal management information system needs to be strengthened. Enterprises to achieve e-commerce, is to realize the unified management of enterprise information resources and **** enjoy, the enterprise and have a trading relationship with the trading partners linked together, the establishment of a rapid response system and "zero inventory" of the supply cone system, is the basis for the application of e-commerce.

(6) physical commodity distribution service system has not been established. If there is no specialized, socialized commodity distribution service system, e-commerce, especially online shopping can only be a kind of online shopping catalog services.

(7) Lack of network knowledge support. Talent preparation and the popularization of the corresponding knowledge of the program urgently needs to be improved.

On the whole, China's e-commerce is still in the primary stage, the means of transaction, the scope, the number of transactions, security certification and other aspects are in the primary exploration process.

Three, China's e-commerce development prospects

After the initial swarming and blind investment, in the government's macro-guidance and the combination of rational thinking of the network enterprises, China's e-commerce began to work toward a more pragmatic direction of the development of e-commerce began to mature. The National Informatization Office formulated the General Framework for National E-Commerce Development. Lv Xinkui, deputy director of the Ministry of Information Industry, said that the main ideas for the development of e-commerce in China have already been determined, which include: (1) developing e-commerce to serve the national economy; (2) playing the role of macro-planning and guidance of government departments in the process of e-commerce, and ensuring the consistency of the policies, laws and regulations, and standards related to e-commerce; (3) encouraging the participation of enterprises in e-commerce; (4) grasping e-commerce demonstration project to guide the development of e-commerce; (5) establish and improve regulations and security management norms to prevent information pollution, and government departments are responsible for the management of core security technologies; and (6) actively participate in international cooperation on e-commerce, formulate regulations, and create a favorable environment for foreign investment. A series of positive and prudent measures taken by the state will certainly vigorously promote the development of e-commerce in China.

After more than a year of development, China's e-commerce in the technical aspects of the problem has been basically resolved, the key is to use what kind of ways and means to operate. Some successful operational examples show that China's e-commerce is promising. Recently in the field of e-commerce in the emerging Collyer China transport network is the traditional ground empty trucks to the Internet, breaking the boundaries between enterprises, geographical boundaries, the use of the Internet means to set up a nationwide coverage of the online freight transport market, thus solving the waste of resources due to the lack of information, to avoid the circulation of links brought about by the high level of investment to achieve the close integration of e-commerce and the traditional industries. Opened nearly 3 months to achieve trade turnover of more than 10 million yuan of domestic e-commerce "miracle"; early this year, the nationally renowned Hanzheng Street Small Commodities Wholesale Market also caught the "e-commerce" express, 2,000 tons of goods per day through the network! Into the logistics platform, the current turnover is still 30% per week rate of increase. "Tenth Five-Year" period, China's railroads will be built railroad e-commerce system project, the system includes, online booking, online ticketing, online consignment of goods, online claims and industrial and mining enterprises, international intermodal transport systems, such as electronic data exchange.

It seems that, combined with the reality of China's national conditions, to take a traditional industries, in line with the characteristics of the Internet, business-to-business (B2B) e-commerce road to become China's e-commerce development of the best way to comply with the characteristics of the Internet and China's e-commerce in our country has a bright future.

Fourth, the development of China's electricity in the business of a few thoughts

First, first of all, to make the whole society, especially the leading cadres to reach a **** knowledge. Need to correctly understand the development of e-commerce in China, is to promote the national economy and social services information technology is an important part of it to provide new opportunities for economic development and improve the competitiveness of the international market is of great significance.

The second is to establish a correct understanding of e-commerce and concept. E-commerce is not just online shopping, in essence, it should be the integration of network information flow and business operation procedures, which is mainly through the modernization of network information technology to transform the traditional information process, and network information flow to guide the logistics and capital flow, to achieve rapid completion of the transaction, and effectively achieve the purpose of reducing costs and improving efficiency. The development of e-commerce is a social system engineering. The key to the development of China's e-commerce, from the macro side, is to vigorously develop the market economy, standardize the market order, and establish a sound system of laws and regulations, because e-commerce can not be built on a disorderly, closed socio-economic infrastructure; from the meso side, it is to vigorously develop the logistics, finance, information and other industries, which are not only e-commerce in the development of the These industries are not only the "bottleneck" in the development of e-commerce, from the point of view of the development of industrial structure, these industries are also the development of China's national economy in the "barrel" on the "shorter log"; from the micro side, e-commerce development The power of the development of e-commerce from the enterprise, these enterprises should be clear property rights, scientific management, competitive awareness of modern enterprises.

Third, the development of e-commerce is a gradual process. As a developing country, we must start from the objective environment and conditions for the development of e-commerce in China, and seriously study the e-commerce development mode and law suitable for our country, to avoid a rush, to avoid only the pursuit of the surface of the business "electronic" and ignoring the innovation and development of business activities occur. In view of the obstacles to the development of e-commerce in China, the following countermeasures should be taken: (1) Establish a primary system of e-commerce suitable for China's national conditions. (2) Establish a good supportive environment and strengthen the construction of informatization from three aspects: the state, enterprises and individuals. (3) Carry out demonstration projects in a focused manner, avoiding a rush and disorderly development. (4) Encourage international cooperation in the field of e-commerce. (5) Cultivate professionals in the field of e-commerce. (6) Selectively carry out scientific forecasting and research. In the near future, it is necessary to guide enterprises to go online as soon as possible, and increase the rate of enterprises going online from 11.3% in 1998 to 30% in 2002, and strive to reach 60% in 2005. Only as soon as possible to increase the rate of enterprises online, in order to increase business opportunities, extensive participation in domestic and international business subcontracting, and improve the competitiveness of the international market.