Traditional Culture Encyclopedia - Traditional stories - What should New Wave do to promote digitalization of offline media?

What should New Wave do to promote digitalization of offline media?

There are irreplaceable factors within both offline media and online media.

But with the development of technology in China, online media is becoming more and more active, compared to online, offline media seems to have entered the winter, which has led to the operation of many brick-and-mortar media companies have problems.

In fact, it is not that enterprises and individuals do not need offline media, on the contrary, the demand is still very large, this is, after all, a representative of the regional media, but it is aimed at the advertising object to limit its development, if you master these advertising resources of the media company, to be able to some online advertising services platform to publish their advertising resources, so that more people to pay attention to the, to remove a lot of tedious The link, direct online communication, directly to the supply and demand relationship between the two sides to solve the problem, the cost will be relatively down a lot, then the natural customers up.

If you still don't understand, the meaning is that you have the resources of the advertising space, do not have to go out to look for customers, but released in a certain advertising resources platform, so that customers to choose.