Fresh supermarket commodity operation should pay attention to which aspects?

In recent years, more and more people are interested in the fresh market, after all, the fresh market is very large, fresh commodities and consumers some of the immediate needs of the product, so some people want to open a fresh supermarket, here is the main content of the fresh supermarket stocking channels, fresh supermarket commodity operations should pay attention to which aspects?

Fresh supermarket buying channels

1. Due to factors such as size, distance or lack of suitable suppliers, fresh supermarkets sometimes have to resort to self-selection.

2. Supplier supply:This is the supply mode of most supermarkets. The purchasing department selects suitable suppliers to supply fresh goods to the supermarket and signs a formal contract.

3. Direct supply of origin: producers directly supply supermarkets with fresh commodities. Mainly direct cooperation with farmers, there is no middleman to earn the difference in price, this method of commodity prices will generally be more appropriate.

4. Distribution center supply: fresh goods produced by the origin, suppliers, factories and so on. Are sent to the center of distribution, and through the distribution of the center, acceptance, storage, processing, packaging, labeling, pickup and distribution to the store.

Fresh supermarket commodity operation should pay attention to which aspects

Operation for a fresh supermarket, very important, in general, for the operational aspects of the commodity, the most important points, the ordering of goods, goods receipt, commodity display, loss management.

1. Ordering

Ordering is the beginning of the business, but also the premise of the normal operation of the store. An effective ordering strategy will increase the profitability of fresh food more likely.

The ordering of goods is not just to buy the goods back on it, in general, but also need to carry out a certain quality control of the goods to ensure that the quality of goods is the responsibility of the purchasing staff, the quality of the goods is related to the consumer's sense of experience, but also related to the supermarket's reputation, must pay attention to.

2. Commodity receipt

The importance of commodity acceptance for fresh food businesses cannot be ignored. It must be firmly locked in each link. If there is a problem in any part of the process, it will cause losses.

The process of transportation of goods would have caused losses, if the supplier delivery over, loss of goods is the responsibility of the supplier, supermarket personnel in the inspection of goods, if there is negligence, the consequences are the cost of supermarkets lost, for a long time, the cost of loss is not a small amount.

3. Product display

The key to product display is the seasonality and price sensitivity of fresh food. The merchandising department develops an annual product display plan, while in some international fresh food supermarkets display plan, a different product display chart is specified every month. At the same time, according to the sales volume and turnover rate of commodities, the ratio of the number of face layout is regularly analyzed to ensure the reasonable layout of the number of face layout, thus ensuring the efficient use of face layout display and reducing shortages, inventory quantity and losses.

4. Loss management

The core of store management is to be clear about the quality and loss of fresh goods. Generally speaking, in international fresh food supermarkets, from store manager to department manager, there are detailed daily checklists, including display, quality, price, product structure, promotion, equipment, hygiene, staff, warehouse, receipts and so on. In the checklist, there are detailed items, which have detailed information about the goods, the number of goods, the number of sales, the number of losses, etc. Only by grasping this information can we grasp the current explosion, and make certain adjustments to the merchandise stocking.

Summarizing, the merchandise purchase channel is probably these aspects, on a little more in-depth, as long as the supermarket sales are good, many times, in fact, suppliers will find supermarkets to cooperate in the operation of fresh supermarkets, the key to the goods is the above four points, only to do a good job in the above four aspects, to ensure the quality of goods, in order to attract more consumers.