Traditional Culture Encyclopedia - Traditional stories - What are the advantages of community group buying?
What are the advantages of community group buying?
Community group buying is characterized by holding group buying activities with the community as the basic unit, and the consumer groups are relatively fixed. The advantages of recruiting consumer groups by region are that businesses participating in group buying can recommend goods in a targeted manner to maintain the stability of the group; Consumers in the same area generally have unity in consumption demand and consumption habits, so group buying in this area is directly related to the consumption behavior of consumer groups, which is also helpful to increase group buying sales.
2. Cash flow advantage
The second feature of community group buying is that in group buying activities, customers need to give money first and then pick up the goods, and any product adopts the pre-sale mode, so group buying merchants avoid the problem of capital turnover, which leads to the rapid formation of more group buying groups.
3. Mode advantage
The third feature of community group buying is that there is no hard and fast regulation on the size of group buying shops, and there is no need for much professional technology in operation. In other words, the responsibility of the team leader is to focus on operating virtual stores, make statistics according to customers' orders, and then arrange appropriate logistics for distribution or fonts, and then consumers can raise them themselves.
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