You know the difference between a microfilm and a promotional video?

Enterprise filming promos have a great role for his dissemination, and enterprise filming microfilm also has his irreplaceable significance, microfilm on the enterprise breakthrough competition is considered the most significant of the times a kind of salvation, because the microfilm is a five-dimensional marketing new model, spanning the film, television, the network, the action, the physical access to the five dimensions of the marketing layout, so that the overall marketing to reach a new Height. The difference between a microfilm and a promotional video microfilm must be a story, not necessarily a brand story, but mainly a brand story, and it must be commercially driven behind, must be specialized production, must be able to play the same visual and emotional enjoyment of commercial movies.

Memory is different microfilm to bring the memory of the validity of a longer period of time, because it belongs to a kind of balance between short, medium and long term marketing model, microfilm is just "1", the use of zero-cost new media, with the microfilm is more likely to generate a series of supporting behaviors such as headline party, event news, and even microfilms can be According to the theme, the series of shooting, enhance the exposure and publicity cycle; and the traditional promotional films pay more attention to the short term, because the emphasis is on the efficacy of the product, corporate image and other information, want to see immediate sales results, such claims in the oversupply of products, the explosion of information in the era of information leading to memory are very short, forgotten at first glance. Different forms of expression. Promotional film form of expression is more direct, whether it is a corporate image film or product marketing film, the former is the integration of corporate resources, unified corporate image, directly tell the audience about the enterprise's brand, information, culture, etc.; and product marketing film is through the scene with three-dimensional animation, intuitively highlighting the functional characteristics of the product, the use of methods, the effect of the product, etc.; the only "story "The most moving, microfilm is to "storyline" indirectly show the enterprise, brand or product, the plot also gives the enterprise microfilm richer, more creative forms of expression, so that the audience unknowingly infected by the plot and remember the film to pass the enterprise, brand or product information, and The newest addition to the list is the newest addition to the list, which is the newest addition to the list.