Five risks that college students may encounter when starting a business.

Five risks that college students may encounter when starting a business.

College students' entrepreneurship is an entrepreneurial process with college students and graduates as the main body of entrepreneurship. With the recent transformation process in China and the increasing social employment pressure, entrepreneurship has gradually become a career choice for college students and graduates. The following are five major risks that college students may encounter when starting a business. Let's have a look.

College entrepreneurs should carefully analyze what risks they may encounter in the process of starting a business, which are controllable, which are uncontrollable, which need to be avoided and which are fatal or uncontrollable. Once these risks appear, how should you deal with and resolve them? In particular, we should understand what the biggest risk is, what the biggest loss may be, and whether we have the ability to withstand and tide over the difficulties. The risks of college students' entrepreneurship mainly include the following aspects:

Risk 1: project selection

If college students start a business without previous market research and demonstration, and decide the investment direction only by their own interests and imagination, or even make a decision on a whim, they will definitely hit a wall.

College entrepreneurs must do a good job in market research in the early stage of starting a business and start a business on the basis of understanding the market. Generally speaking, the financial strength of college entrepreneurs is weak, so it is more appropriate to start with small funds and choose projects with low staffing requirements.

Risk 2: Capital risk

In the early stage of starting a business, capital risk will always accompany entrepreneurs. Whether there is enough capital for starting a business is the first problem that entrepreneurs encounter. After the establishment of an enterprise, we must consider whether there are enough funds to support daily operations. For start-ups, if they can't make ends meet for several months or the cash flow of enterprises is interrupted for other reasons, it will bring great threats to enterprises. A considerable number of enterprises will seriously affect their business expansion due to lack of funds in the early days of their establishment, and even miss business opportunities and have to close down.

In addition, if there is no broad financing channel, the business plan can only be empty talk. In addition to traditional ways such as bank loans, self-financing and private lending, we can also make full use of financing channels such as venture capital and venture capital.

Risk 3: Managing risk

Although some college entrepreneurs are outstanding in technology, their abilities in financial management, marketing, communication and management are generally insufficient. If college entrepreneurs want to succeed in starting a business, they must attach importance to both technology and management. They can start from partnership, family business or virtual shop to exercise their entrepreneurial ability, or they can hire professional managers to take charge of the daily operation of the enterprise.

Entrepreneurship failure is basically caused by management problems, including: arbitrary decision-making, unreasonable information, unclear thinking, suffering from loss, improper employment, ignoring innovation, quick success, blindly following the trend, weak will and so on. In particular, college students lack knowledge, experience, financial strength and psychological quality, which will increase the risks in business.

Risk 4: Competitive risk

Finding the blue ocean is a good start for starting a business, but not all new enterprises can find the blue ocean. What's more, the blue ocean is only temporary and competition is inevitable. How to face the competition is something that every enterprise should consider at any time, especially for new ventures. If the industry chosen by entrepreneurs is a highly competitive field, it is very likely that they will be strongly rejected by their peers at the beginning of their business. Some large enterprises often sell at low prices in order to annex or crush small enterprises. For large enterprises, because of economies of scale or strong strength, short-term price reduction will not cause fatal harm to them, but it may mean the danger of complete destruction to start-ups Therefore, we need to consider how to deal with the brutal competition from peers.

Risk 5: the risk of lack of core competitiveness

For entrepreneurs with long-term development goals, their goal is to continuously develop and expand their enterprises. Therefore, whether an enterprise has its own core competitiveness is the most important risk. An enterprise that conquers the world by relying on other people's products or markets will never grow into an excellent enterprise. Core competitiveness may not be the most important issue at the beginning of starting a business, but it is the most important issue to seek long-term development. Enterprises without core competitiveness will eventually be eliminated.

Principles of college students' entrepreneurship

Don't take small things for granted.

In the process of starting a business, the most taboo is that the eyes are high and the hands are low. Some people will feel that if they don't do it, they will become bigger once they do it, look down on the income of small pens and miss many good opportunities. Others think that they have succeeded in starting a business. Their role is > management and planning, and you can hire as many employees as you want.

For entrepreneurs, their minds are low and they can't do it themselves, which can only lead to. There are many examples around us. Those who keep their mouths shut are those who can't make millions, and often become the most accomplished people in a few years.

Expert advice: for entrepreneurs, we should first be flat and step by step, not castles in the air; We should have the spirit of suffering, not the illusion of enjoying success. In the early days of starting a business, every detail is worth paying attention to and learning. Although you may not do these things in the future, you must understand.

Know the market, get ready and fight.

Gone are the days when you could occupy the market and gain the market with impulse and inspiration. For entrepreneurs, opportunities seem everywhere, and opportunities seem nowhere to be found. In fact, the key is how much you know about the current situation, and how much you can predict its prospects when you want to enter a certain field.

Some people have a sum of money in their hands, or listen to others talk about a business opportunity and think it is an opportunity, so they are ambitious and want to do their own thing. But if there is no information guidance, no market research, and just a few people sit together and sketch the future out of thin air, then the result is often empty. Because there is no reliable data support and adequate market analysis, wishful thinking often emerges in your mind, but you can't recognize where the loopholes are.

Expert advice: don't fight unprepared, always favor those who are prepared. And this preparation, to a large extent, comes from your understanding of the market. When you want to invest in a project or enter a certain field, you'd better do a feasibility study and entrust it to a professional company. If you feel unable to invest, you should make use of your existing resources as much as possible to understand and investigate. It is very naive to invest blindly without investigation and analysis, just because of a fever.

Analysis on the failure of college students' entrepreneurial guidance

Credibility query

Guide to Youth Entrepreneurship! I remember the first time I met the CEO of a hotel. I tried my best to convince him that although my consulting company was small, it did have the ability to help his hotel achieve reasonable growth in sales and profits. But the result can be imagined, because I was still a young man at that time, and I didn't have any successful performance, so I finally failed to win the business.

As a young entrepreneur, you will certainly face the problem of how to win the trust of customers and even future employees, and how to convince them that you have the determination to start a business and the ability to fulfill your promises. Establishing credibility will play a decisive role in the success of entrepreneurship.

Secular prejudice

Guide to Youth Entrepreneurship! In some parts of Africa, people usually have too much distrust of young entrepreneurs. I don't know what the situation is in your area, but everyone has some doubts about young entrepreneurs, which is a difficulty that must be overcome. Once you get the opportunity, you should use self-confidence and professional attitude, as well as excellent work to fight back against those doubts. Excellent work performance will dispel people's doubts about you because of your age and will soon win everyone's trust.

How do college entrepreneurs win respect and succeed?

If someone takes your words seriously and refuses you impatiently, please don't be depressed and desperate, and learn to practice a little rougher. Young entrepreneurs will make a difference if they master the following seven suggestions.

Using the power of science and technology:

Nowadays, technology and network have made a large number of young entrepreneurs. Twenty years ago, even more than a decade ago, starting a business was a very difficult thing. At that time, the threshold of funds was very high. Nowadays, technology has greatly changed this situation. Social media companies like Naira Brains and Tech Crunch no longer need much start-up capital. Now you can start a company for 2000 yuan, and there will be no storage and inventory costs. Many companies with multi-million-dollar assets were founded by young people who were inexperienced, and their funds were only enough to keep the company running. So today's entrepreneurial achievements are attributed to technology.

If you don't have a lot of money, want to start your own business and make your own business successful, you can use the power of science and technology to solve the problem of capital shortage. At present, this is the best solution. If your idea is good enough, it is likely to attract the interest of other investors. If they value your creativity, they will be willing to provide you with enough funds to help you achieve profitability.

Internet and technology companies have made more and more young people in their twenties become millionaires. Therefore, young entrepreneurs can focus on those entrepreneurial projects that can be completed with technology and have great market potential, and then find suitable partners and devote themselves wholeheartedly to them. This will make your road to entrepreneurship easier.

Learning successful experience:

A few years ago, when I was in college, a companion and I were trying to start our own company, and then I began to realize the importance of using resources. If there is a ditch blocking your way, you can put a board on it and walk over it. If you think that everything can be solved by yourself, then you are doomed to fail. You may be good at programming, but you just put your ideas into practice, complete the website construction and go online. So how can you promote your website by yourself, attract early users and make continuous progress? How can we get more money from investors?

It doesn't cost much to learn from other people's experience. You can make up for your lack of experience by letting experienced people join your team in exchange for the company's equity. You can also directly ask many people for relevant experience. Even if you can get an interview with a client, you still need to find someone more reliable and experienced to sign a business contract for you. Then, you can attract more experienced people to join your team. In this way, you can sit quietly behind the scenes and let those who are more experienced help you achieve your business goals.

Brave, confident and creative:

Courage and self-confidence are the only way for business to survive. Do all the preparations carefully and always be confident. If you get into trouble because you are brave and confident, then you only need to be brave and confident to get out of trouble. Although this is not an absolute truth, from personal experience, young entrepreneurs must be brave and confident enough to win the respect they deserve. Once you show the slightest timidity, you lose. Don't make yourself timid, but don't cry roast meat and don't be too proud.

Young entrepreneurs must be creative and be able to solve the problems they face in unconventional ways, so that people will respect you. If you are young, ambitious and creative, then you are not far from success. Let creativity be your advantage in starting a business.

Establish your own think tank:

Another good way to learn from others' experience is to set up your own think tank. This think tank doesn't have to be formal, and its members don't have to know each other. If you encounter key problems, you can consult and seek solutions and suggestions. Last year, I reorganized the company. The first thing I did was to get to know some experienced and capable professionals through various relationships and set up my own think tank. Whenever I hesitate, I can ask their advice, and some of them agree with me very much. So I suggest that you can also learn from this practice.

It is not easy to form a decent think tank. In your industry, you may not meet people with rich experience or resources. The only way to solve this problem is to actively build a network and get to know those people you need to know. Through LinkedIn and other social networking sites, you may easily meet people you don't usually have a chance to meet.

First of all, we should establish contact, and don't make demands in a hurry. It is wise to get to know each other and establish a trust relationship with new friends before making a request. Actively strive to win their trust and respect, and then politely explain to them that you are starting a company and think their experience will be very valuable to your company. Let them know that because they are busy at work, you want them to be just business consultants, and promise not to take up too much of their time, let alone bother them with some minor problems.

It is not easy to find a suitable consultant. Many people will refuse your request because they have no time. Although individuals agree to be consultants, they may not have time to give you advice on the phone. They may reply to you in detail by email or taking time to interview you. Therefore, the sooner entrepreneurs understand this, the better.

Make a list of people who can give advice to your enterprise, and then contact them one by one before making a request. If two or three of them finally agree to be your consultants, it will be of great benefit to you.

Social networking is crucial:

In the process of starting a business, social media networks may be the best way for you to find the right people and teams. With the help of social media network, you can recruit the best helpers, get the investment and advice needed for the company's development, attract excellent consultants to join the team, and reach out to many target customers without spending too much money.

If you are a young entrepreneur, social network media will be a very powerful and important tool for you.

Establish word of mouth: the promotion of word of mouth is like lighting a fire, which needs the help of word of mouth. First of all, entrepreneurs should determine what kind of talents or things they want to be respected by others, and then find ways to let others know and quickly start to establish their own reputation. If you already enjoy a certain reputation in the industry, then "youth" is no longer a problem for you. For example, if you are famous for your firm and wise management style, then you will find that your age is insignificant, and people will start to accept you because of your reputation, instead of paying attention to your age.

Accept and promote positive change:

Today's young people have an amazing feature, that is, they are very adaptable to change. In today's era, we must be more flexible if we want to succeed. Only by constantly breaking all kinds of restrictions and actively making changes can we succeed. At the beginning of change, you may encounter all kinds of resistance, but if you are brave enough to make changes, you will be praised by everyone in the future.

The art of organizational management (setting goals, checking key points and trying to achieve them)

It is difficult for people who do things in an unorganized way to become good managers. Until recently, organizational ability and goal setting have been one of the biggest challenges I faced. Entrepreneurs must be able to make short-term and long-term plans for their own goals, implement short-term plans flexibly under the guidance of long-term plans, and make appropriate and reasonable adjustments when conditions permit.

If you show a lack of organizational ability and orderliness in business and various activities, you will lose the respect of others. As a young entrepreneur, this is definitely not the result you want. Entrepreneurs must carefully make plans and do it in strict accordance with the target plan. Before a meeting or meeting, you must make a detailed plan and master the necessary data and information.

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