How to understand the difference between self-media and traditional media?

There are both formal and essential differences between self-media and traditional media.

First, in form: traditional media is relative to online media, which needs to be registered and approved by the national news management department. (Four traditional media: newspapers, magazines, radio and television); Self-media refers to personal media, which only needs to be registered on relevant public platforms, such as Today's Headline (self-media platforms include Today's Headline, Tik Tok, Zhihu, WeChat official account, etc.). ).

Second, in essence: traditional media and self-media are two kinds of media ecology. The value hub of traditional media is content, and the value hub of self-media is personal influence; The influence of traditional media lies in the expansion of audience scale, and the influence of self-media lies in the application of vertical classification and high content relevance; Traditional media is the * * * creature of mass society, and self-media is the * * * creature of future Internet society. In the self-media world, you can freely establish your own social network, which is both a virtual world and a real world.

In the past two years, there have been more and more friends playing the media, and the rules of the platform have become more and more standardized. Even so, due to its inherent characteristics of lax supervision and low cost of making mistakes, the ecological chain of the media needs to be continuously improved.

I hope that the majority of media enthusiasts will work together to build a more valuable and permanent media space!