How can we increase the number of fans of the official WeChat account?

Hello! Glad to answer your question, 1, the rapidly increasing king of WeChat fans: personalized content.

Whether it is WeChat marketing or Weibo marketing, content is the key. But the difference between WeChat and Weibo is that the content of the rapidly increasing WeChat fans must be very personalized. Weibo can send many messages every day, while the official WeChat account can only send one message every day, which requires more distinctive personality and uniqueness.

If you want to create "personalized content", you must first confirm your product positioning, that is, your official WeChat account name. For institutional and media accounts, just use the brand name. However, for the official account of WeChat, the first choice is your own name, and the second is to choose a name with personality.

Another key to "personalized content" is the dry goods index. On WeChat, only the dry goods index is high, the communication will be high, and the fan growth will be high.

2. Wechat powder pulling technology: looking for effective channels.

Any ineffective channel is hooliganism. That fake traffic is disgusting. Very deceptive. At present, this kind of access room is more effective:

A, pull powder from Weibo. Do everything possible to put WeChat official account or QR code.

B, through the science and technology column of the portal website is also very effective. You can do this if you have the conditions.

C. recommended by friends circle.

D mutual recommendation of wechat official account.

3. The method of WeChat powder pulling: create effective interaction.

Interaction is the king of WeChat. Many Weibo experts are not used to using WeChat, because although there is interaction in Weibo, most of them are published in one direction. Wechat is different and has a lot of interaction.

Effective interaction methods:

B, test games or questionnaires.

C, users contribute, or let beautiful women take photos of life as WeChat pictures.