Traditional Culture Encyclopedia - Traditional stories - How many ways are there in the window?
How many ways are there in the window?
First of all, the scene shows.
This kind of window display is to show the goods in a certain scene or plot, and the goods become roles. This kind of display is to show the situation of goods in use by simulating the scene and highlighting the functions and appearance characteristics of goods. Scenarios are more likely to make customers associate with each other, which in turn leads to intimacy and arouses customers' desire to buy.
Second, seasonal display.
Seasonal display refers to the display of goods through corresponding themes and contents according to different characteristics and requirements of seasons. Seasonal window can be divided into four types: spring, summer, autumn and winter, and different artistic techniques can be used to render goods in different seasons.
Third, festival display.
Festival display is an important part of window display. Making use of holiday themes to launch holiday exhibitions not only grasps the marketing trend, but also creates a lively atmosphere. A beautiful holiday window can not only boost sales, but also make people feel good about the brand. Christmas, Spring Festival, etc. It is the season of brand marketing, and the window in the festival is often shining, which makes people stop to appreciate and wait and see. Festival windows often use strong colors to render the atmosphere, and dramatic plots and scenes are often used to express the effect in form.
Fourth, close-up display
That is, through various forms, using contrast and other methods, highlight the publicity and display of a garment. Close display of commodities can highlight a small commodity or a selling point of commodities, so that customers can easily see and understand it, thus promoting commodities better. When clothing companies introduce new clothes to welcome the change of seasons, they often adopt the form of close-up display, such as lighting with special light sources or placing them in obvious positions to highlight key clothes.
Special exhibition of verbs (abbreviation of verb)
Theme display refers to the integration of various commodities to give customers a complete and comprehensive visual impression. The advantage of thematic display is that it can connect all kinds of different commodities, including the display of a single commodity, and it can also be associated with other commodities to become a coherent logical whole.
The theme window not only highlights the goods in effect, but also endows the goods with rich connotations, forming various independent forms but interrelated whole, thus displaying the theme in time and in detail.
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