How to combine short video to do rural e-commerce?

In Taobao, Tmall, doing e-commerce for more than 10 years, I hope my answer can help you.

Through the way of e-commerce, to open a new sales channel for agricultural products, it is suggested that there are two ways to refer to.

Way 1: Find someone to work with to quickly open e-commerce sales channels.

Looking for traditional e-commerce for cooperation:

The first step:First choose in what platform to seek cooperation, you can choose Taobao, Tmall, Jingdong, 1 store and so on more e-commerce platforms in the merchant to seek cooperation.

The second step: try to contact the merchants who are selling agricultural products, seeking cooperation intentions.

The third step: to reach a cooperation intention, and then discuss the cooperation mode, such as helping merchants to ship, sold goods merchants to take what percentage of the commission, in short, a variety of cooperation modes, and then here with the merchant to communicate in detail.

You can also look for, now in the field of short video to sell fruit, do a better job of Netflix cooperation:

The first step is to look for short video platforms that have been doing okay business, you can consider in the jitterbugs, today's headlines, fast hand and other platforms to look for Netflix.

The second step:Seek cooperation intention.

Step 3:Discuss in detail the way of cooperation, mainly is the problem of profit distribution.

Method 2: Build your own e-commerce team, fine.

The shortcomings of this approach is that the initial investment is more, may be a longer front, the advantage is that the later can continue to benefit,Note, it is not recommended to find a generation of operations, the most core operation must be their own, the other can try to outsource.

It is recommended to consider that the e-commerce team and the short video live team are built together.

The first step: choose what platform to open a store, figure out the rules yourself, and then look for young people, who have a certain ability to learn, to open a store on the e-commerce platform first. In the early stage, regardless of which platform to open a store on the cost and energy investment will not be too much.

The second step: study the rules of the now relatively hot short video platform, began to focus on building this aspect of the team personnel, that is, their own e-commerce team to cultivate into the net red, including how to shoot video, how to upload, how to promote and so on, different platforms have different rules, but much the same, the focus must be to learn more about the platform's official methods, so that they can enter the field of short video faster

This is the first time I've ever seen a short video in my life.