Why has the mobile terminal become an important driving force for the development of cross-border electronic commerce?

The advantage of several traditional B2C integrated platforms is that it is relatively easy for PC-side traffic to be directly converted into orders. In the mobile battlefield, the delivery of traffic only brings users to download the App. The transformation and growth of revenue depends on the refined operation and content display of the App, and the user's purchasing experience is continuously optimized from quality control and logistics.

Global trade is small-scale and fragmented. From pre-purchase channel laying, product search and product display, to product word-of-mouth construction, to post-purchase customer service and logistics tracking, the mobile terminal can break through the time and space constraints and enhance the experience of buyers and sellers.

In recent years, as a new mode of e-commerce, cross-border electronic commerce, a mobile terminal, has emerged, and attracted the attention of society and enterprises. As consumers' attention continues to shift to the mobile side, it will inevitably become the trend of cross-border e-commerce in the future.