In what ways has new media changed the previous media ecology

What aspects of new media have changed the previous media ecology:

1, breaking the hegemony of traditional media;

2, changes in circulation and audience ratings;

3, changes in operating income;

4, changes in the audience structure;

5, changes in reading habits, etc.

NewMedia (NewMedia) is a relative concept. NewMedia is a relative concept, which is a new media form developed after the traditional media such as newspaper, radio and television, including online media, cell phone media, digital TV and so on. NewMedia is also a broad concept, the use of digital technology, network technology, through the Internet, broadband LAN, wireless communication network, satellite and other channels, as well as computers, cell phones, digital television sets and other terminals, to provide users with information and entertainment services in the form of communication. Strictly speaking, new media should be called digital new media.

Major impact:

The development of new media will be the new trend of media development in the future, the traditional sense of the media is through the television, radio, newspapers, magazines, a single form of the completion of the dissemination of information, while the new media is a set of traditional sense of the media on the basis of the use of digital media technology development and creativity to complete the dissemination of information processing and a new interpretation of a new media concept. media concept. It can also be called the fifth media. The form of new media with the life of science and technology and people's demand for information, rapidly changing in different forms in people's field of vision, such as the current very popular mobile TV streaming media, digital movies, digital TV, multi-touch media technology, gravity sensing technology, digital magazines and many other forms. The application of new media technology reflects the audience's more in-depth grasp of information, hoping to get a greater degree of interaction, as well as for the re-interpretation of information, the audience can according to their own preferences and experiences to participate in the acquisition of the information they most want to get. The birth of new media technology is people will print media information access boring, delayed, non-interactive and other insufficient aspects to be integrated, the use of digital technology, wireless technology, and the Internet to improve the audience for the amount of information and the quality of information on the inferiority of the residual loss of information, so that the information in the amount of information on the basis of the more able to make a number of audience groups to get timely communication and exchange of feedback, to achieve a good cycle of market, audience, market feedback, and so on. Audience, the market feedback good cycle mode. To a greater extent, the redundancy of information has been removed. Therefore, new media can be defined as interactive digital composite media. New media participation is very strong, do not need too complex equipment, technology and personnel can realize your own new media works, such as the current very popular stop-motion animation. Before the birth of new media technology, people wanted to express their original ideas in a simple way with a little difficulty, but when the birth of new media technology, you only need a camera, an editing software, and your creative ideas to complete a new media products - stop-motion animation. You can put your ideas through the manual form with the photographic technology, in the editing software will be sorted and cut with the sound is your unique digital microfilm, the speed of 24 photos per second can make your stop-motion picture moving, so that you get the fun of being a director. New media technology is the interactive media show, the future trend of the media is more and more deep interaction between the audience and the media.