Social group buying is relatively hot, how to start if you want to do it?

Community social e-commerce is will be a bonus period, congratulations you already have this thinking and vision. With the proliferation of new retail, let the community social e-commerce quickly pout.

Wanting to do community group purchasing is a good way: compared with traditional offline business, low operating costs, not much investment, a lot less risk, high profit ratio.

You have to do the first self-analysis: group purchase of what products, whether this product is guaranteed (quality), if you need after-sales service how to provide. Whether you do it alone or form a teamwork. Is a single product or multiple products.

Now the biggest problem between strangers on the Internet is the problem of trust, the trust problem is solved, the community sales of products is particularly easy.

The second is to do build groups, where do people come from? Online or offline, how to attract flow? Offline there are physical stores to attract traffic faster, there is a certain foundation of trust. If it is online, need to build their own diversion tools, a steady stream of business scale will be bigger and bigger? A single person behind the network resources are limited, no diversion channels and tools, it is difficult to do.

The third is their own business community (maintenance of the community) if the acquaintance business, directly establish the group purchase group. If you are doing business with strangers, it is not recommended to directly establish a group, first establish *** with the value of the output of a group, through the group to gain a certain degree of trust, the other side to gain benefits, and then convert the group, twice the effect with half the effort.