Traditional Culture Encyclopedia - Traditional stories - How to publicize the opening of a new store most attractive
How to publicize the opening of a new store most attractive
New store opening publicity the most attractive methods are: store momentum, opening time choice, publicity momentum.
1, store momentum
Opening day, businesses can display racks, flower baskets, balloons and other decorations to accentuate the store's newly opened festive atmosphere, to attract customers into the store. If necessary, you can also ask some "child", to create a long queue phenomenon, people have the herd mentality.
2, the opening time to choose
To know the target customer's work and rest time, when the general out shopping. Generally speaking, the official opening will be selected on weekends or holidays, usually work no time, many people will come out to shop. In the three days before the opening of the trial operation, you can also attract a wave of traffic, to the store customers to give guidance to preferential or lottery to attract them to enter the store during the opening activities.
3, publicity and momentum
DM single design, low-priced explosive products to attract traffic to the store more beautiful gifts; the design of the store posters, with a small program code, such as ultra-low price to grab xx, a limited number of small program coupons to buy, you can open up the visibility of the small program. (There is no small program, you can immediately produce on-line through the gotta have store, you can use small program coupons, stored value activities to attract traffic).
In the cash register can be posted community QR code, will target customers locked in the private pool, there is a purchase behavior into the group can then receive a super giveaway, but also exclusive member activity price.
Store notes:
1, flyers of the times no longer exist
Right, said the first point is a flyer, many merchants store in the store or with the form of flyers to promote, want to tell is that now is the age of digitalization, to be adept at the use of network resources, the formation of the online and offline marketing together, to maximize the promotion, to maximize the promotion, to maximize the promotion, to maximize the promotion, to maximize the promotion, to maximize the promotion, to maximize the promotion, to maximize the promotion, to maximize the promotion. Do maximize the promotion, improve visibility.
2, before opening the store to analyze traffic
Before opening the store to do a good job of traffic analysis, first of all, a combination of local traffic analysis, to grasp the dynamics of the nearby consumers, and then the introduction of the customer's favorite products, walk into the customer, in order to better serve. As the saying goes, when in Rome, do as the Romans do.
3, do a good job of social platform services
If it is a small holiday period, open store traffic is bound to be huge, at this time, to do a good job of social platform services, coupled with friends, the platform to unify services, from time to time, in the platform to send preferential benefits, the formation of their own long-lasting customer groups.
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