Traditional Culture Encyclopedia - Traditional virtues - The difference between marketing and digital marketing (original)
The difference between marketing and digital marketing (original)
"Digital marketing" is a kind of technical means to carry out marketing activities through digital methods/media platforms. For example, search ads, in-app graphic ads, infomercials, app push messages, and many more
The most essential difference between digital marketing and traditional marketing is not the carrier of ads and media, but that the object of marketing can be found with data, and the effect of marketing can be measured with data. This is the most important difference
Enterprise Marketing Market Segmentation and Approximate Share
11% share of total enterprise marketing budget (of enterprise receivables)
* Martech 30%
Marketing Automation Platforms (B2B, B2C)
Advertising
Content
Analytics
* service agency ? 30%
* laber labor expenses 10%
* media buying 30%
- Related articles
- Chinese classical furniture can choose what traditional oriental flower arrangement is used to highlight the simple and elegant style.
- Hanfu Accessories ¡ª¡ª Cultural and Historical Features of Fans
- A composition around science and technology, how should be conceived, take what kind of topic, how to set the intention, seek solutions ~~~~
- Classic Comic Segment Lines_Funny Comic Sketch Script Segments
- Teacher insists on transporting students in private car for 1 year, why students need to be thankful for teachers they've met
- What are the concepts and characteristics of judicature?
- What is "culture"?
- How to design a self-built house
- Can the automatic pastry packaging machine wrap moon cakes?
- Introduction of folk handicrafts