The Meaning and Design Concept of Li Ning Logo

The meaning and design concept of Li Ning logo are as follows:

1, design element: LI NING's logo is transformed from the initials "L" and "N" of Chinese pinyin "Li" and "Ning". The design of these letters is simple and unique, giving people a strong sense of modernity and visual impact.

2. Symbolic significance: the main color of the logo is red, which symbolizes youth, enthusiasm and vitality. Its modeling is vivid, exquisite and beautiful, full of dynamic and modern significance, which fully embodies the vitality and enterprising spirit contained in sports brands.

3. Visual effect: Li Ning's logo design adopts the handwritten style, and the letter spacing is small, which gives a strong impression. This design style is closer to the culture of young people and sports enthusiasts, and conveys the vitality and confidence of the brand.

4. Integration of Chinese and Western elements in the design concept: As a China brand, Li Ning has integrated China traditional cultural elements in the logo design, such as the letter "O" similar to the traditional Tai Chi pattern in China, emphasizing the traditional philosophy of China. At the same time, the external characteristics such as contemporary plane athletes and speed have also been skillfully integrated into it, which has increased the fashion sense of the brand.

5. Sense of movement and speed: Li Ning's logo design incorporates elements such as "feathers" and "athletes' movements", which makes the whole logo have obvious sense of movement and speed, in line with the sports values advocated by the brand.