Digital transformation of industry: what to do next after joining ERP?

At the end of last year, an important thing happened in the field of industrial manufacturing: in the 20021working meeting, the Ministry of Industry and Information Technology listed stabilizing and optimizing the industrial chain supply chain, accelerating the development of advanced manufacturing industry and accelerating the digital transformation of manufacturing industry as eight key tasks. This indicates that the digital transformation of industrial manufacturing will enter a new stage.

The background of digital transformation of industrial manufacturing industry is the digital economy in full swing in China. As we all know, the digital economy is becoming another important economic engine of the country. The White Paper on the Development of Digital Economy in China (2020) shows that the scale of digital economy in China reached 35.8 trillion yuan in 20 19, a year-on-year increase of 15.6%. The integration of digital technology and physical industry, stimulating economic potential through industrial digitalization, has become a * * * knowledge.

Industrial manufacturing is the foundation of the country, and its digital transformation is one of the cores of industrial digital construction under the digital economy, which has long been widely concerned by the industry. After the baptism of the information age and the initial construction of the digital age, where will the digital transformation of China's industrial manufacturing go next? What are the important opportunities and challenges?

The 2020 Pioneer Forum on Digital Transformation of Industrial Manufacturing held in Tongling City, Anhui Province brought new answers. The forum brought together representatives from Tongling Municipal Government, Liuguo Chemical, Copper Chemical Group, Industrial Fulian, Shanshan Technology and other industries. Representatives from government, industrial manufacturing enterprises, artificial intelligence technology companies and other industries conducted in-depth discussions on the digital transformation of industrial manufacturing.

A pack of chemical fertilizer, which factory produces it, when to produce it, which warehouse to store it in, and how to sell it to users as quickly as possible?

In the past, chemical fertilizer enterprises often relied on the experience of planners, manually inverted tables and statistical sales report data, combined with the current market environment and the enterprise's own situation, comprehensively planned production, inventory and sales. Today, with the rise of rural e-commerce and the rapid development of agriculture to planning and intensification, the traditional model of fertilizer enterprises has entered a state of being stretched.

As a typical traditional chemical fertilizer manufacturing enterprise, Liuguo Chemical Industry is very representative. The chemical fertilizer manufacturing industry has an overall surplus, a high proportion of consignment, serious product homogeneity and long sales chain. At the same time, most chemical fertilizer enterprises have had a certain digital foundation after years of information construction. Taking Liuguo Chemical as an example, ERP construction has been completed, and the integration of planning and execution, production and marketing, and financial services has been realized. At the same time, Liuguo Chemical has also established an industrial brain to collect and analyze industrial data, thus improving the stability of related processes and saving costs.

What should we do next at this stage of digital transformation? This is what the chemical workers in the six countries really look at positively. As Ma Jian, the general manager of Six Countries Chemical Industry, said: "The digital transformation of industrial manufacturing enterprises should tap the logical relationship and value contained in precipitation data. From traditional industrial manufacturing to intelligent data production is the general trend. "

Specifically, how to use digital technologies such as artificial intelligence and big data to realize collaborative intelligent decision-making of production and marketing and quickly respond to changes in market demand is becoming the core construction goal of digital transformation of traditional industrial manufacturing enterprises. To this end, Liuguo Chemical officially launched the production and marketing cooperation project at the end of 20 19. Through cooperation with Shanshan Technology, the first round of testing was completed in August 2020, and it was officially launched on February 20, 2020. 12, data-driven and intelligent decision-making of fertilizer production, inventory and sales was realized.

Through the intelligent decision-making system of production and marketing collaboration, Liuguo Chemical has transformed offline collaboration into online data sharing, which has opened up the information of marketing, production, industry and trade, enterprise management and other departments, greatly improving the efficiency of cross-departmental collaboration; At the same time, the supply chain management ability has been refined and upgraded, which makes the production and operation plan of the enterprise closer to the market, significantly reduces the costs of production, warehousing and transportation, and realizes the rapid news and refined operation management of production, inventory, sales and market demand. Ma Jian said: "The sales time of fertilizer has been shortened from one month to one week, and it has changed from door-to-door sales to strong sales, which can meet customer needs faster and more efficiently."

Nowadays, the digital transformation of industrial manufacturing enterprises is accompanied by intelligent decision-making ability based on data. In the future, intelligent decision-making will become the core competitiveness of industrial manufacturing.

The reason for this is not only inseparable from the whole external environment, but also from the internal factors of the enterprise itself. First of all, China's macroeconomic growth has slowed down, its economic development has entered a new stage, and its economic operation mode is undergoing fundamental changes. In the past, the extensive growth model has not been in line with the development of the whole society, which has promoted many industrial manufacturing enterprises to accelerate the transformation to efficient growth; Secondly, the persistent global epidemic and turmoil last year brought a lot of uncertainty to the market. Enterprises need more refined operations, smarter decision-making, and avoid all kinds of uncertain risks as much as possible. Co-founder of Shanshan Technology &; CPO Damon bluntly said: "Data-driven and decision-making orientation will become the focus of more and more enterprises."

However, the reality is that although many industrial manufacturing enterprises have engaged in informatization for many years, they have engaged in a bunch of enterprise management systems such as ERP, SCM, WMS, TMS, etc., but they still focus on process optimization, the generation of auxiliary production plans and the improvement of supply chain efficiency, which often makes enterprises face such a situation: with data, they cannot play a key role in various decisions from the overall level of the enterprise to the local business details. Huang Xiang, director of Shanshan Technology's intelligent manufacturing industry, said: "ERP management software pays more attention to combing data and processes, and does not really make decisions based on data."

"I can't see clearly, relying on labor, the effect is poor, and it is difficult to adapt." Damon concluded. In his view, almost all enterprises are facing the problem of market uncertainty, which is hard to predict. How to respond quickly has become a challenge for enterprises; Secondly, many enterprises still rely on experienced employees in resource planning and scheduling, and the bottleneck is too obvious; Third, the traditional decision-making model is invalid and cannot match the market demand; Finally, enterprises are facing more and more scenarios and demands, and it is difficult for business departments to give accurate responses.

In order to solve the decision-making challenge of industrial manufacturing. Shanshan Technology released a new generation of industrial intelligent decision-making solution-Shanshan digital game product solution platform at this forum. Solutions include supply chain solution platform, supply chain end-to-end intelligent solution, sales planning intelligent solution, production planning intelligent solution and performance planning intelligent solution.

Huang Xiang said: "The game of fir number can help industrial manufacturing enterprises solve business scenario problems such as demand planning, replenishment and inventory, and production planning optimization; At the same time, production and marketing collaboration and simulation, real-time simulation and calculation assist industrial manufacturing enterprises to make planning and balanced decisions, and demonstrate and empower enterprise operation decisions with intuitive goals. "

In essence, digital game platform refers to the core challenge of digital transformation of industrial manufacturing enterprises-intelligent decision-making. However, it is based on the digitalization of business and process. Huang Xiang said bluntly: "Digital game products are closely related to management software products. After the management software digitizes the process and business, digital games conduct insight and analysis on this basis, and make decisions and judgments quickly and intelligently. "

In order to enable industrial manufacturing enterprises to get started with Shanshan digital products faster and better, Shanshan Technology adopts modular component design to help enterprises start locally, let some data and services run together first, form a small cycle in local business, and then gradually realize the intelligent decision-making of the whole enterprise from local to whole.

Tongling, which began in Shang and Zhou Dynasties and flourished in Han and Tang Dynasties, was named after and prospered from copper. Tongling, as a traditional industrial city, has a solid foundation in industrial manufacturing, with an industrialization rate of 60.3%. It is one of the industrial bases of nonferrous metals and sulfur and phosphorus chemicals in China, the national electronic material industrial base and an important building material production base in the Yangtze River basin.

In fact, in 20 19, Tongling officially issued the "Digital Tongling Construction and Development Plan (20 19-2023)", and it is planned to build Tongling into an advanced digital city in China in 3-5 years. Driven by the policy of transformation and upgrading, a large number of scientific and technological enterprises such as Alibaba Cloud and Shanshan Technology participated in the construction of digital Tongling.

Therefore, under the tide of digital economy, the digital transformation of many industrial manufacturing enterprises in Tongling not only promoted the transformation and upgrading of the entire Tongling industry, but also further enhanced the competitiveness of the city itself, which is of great significance to the digitalization of the entire manufacturing industry and the construction of China's digital economy.

Taking Shanshan Technology as an example, as a high-tech enterprise focusing on intelligent decision-making technology in China, since its establishment in 2006, it has been committed to relying on the world's leading deep-level data optimization algorithm and the ability to solve complex decision-making models, enabling enterprises to have the ability to customize optimal decisions, serve enterprises and service industries, and accelerate digital transformation.

It can be said that the long-term development of Tongling city in the field of industrial manufacturing has accumulated a lot of data, and there are many entrepreneurial scenes in the field of industrial manufacturing. With the integration of Shanshan Technology and other companies into the construction of digital Tongling, the digital transformation of Tongling's industrial manufacturing industry is expected to enter the fast lane, and the transformation and upgrading of Tongling's smart city, digital economy and industry will also open the next new stage.

"Shanshan Technology is willing to enter the game and is quite responsible. Fully invest in the construction of digital Tongling and contribute to the upgrading of industrial manufacturing. " Damon finally said.