E-Commerce

Daily understanding of a profession

E-commerce

Professional Introduction

E-commerce is mainly the study of computer science, marketing, management, economics, modern logistics and other aspects of the basic knowledge and skills, the use of the Internet to carry out a variety of business activities, including online marketing, online customer service, online advertising, online surveys and so on. For example, the planning of preferential activities for stores such as Tmall and Jingdong, online sales and after-sales of various commodities, the placement and promotion of advertisements in the circle of friends and microblogs, and the analysis of data on sales and attention to commodities.

Courses offered

Principles of Computer Networks, Introduction to E-Commerce, Internet Marketing Fundamentals and Practice, E-Commerce and International Trade, E-Commerce Letter Writing, E-Commerce Marketing Writing Practice, Marketing Planning, Web Page Color Matching, Web Page Design, Data Structures, Java Language, Web Standards and Web Site Re-engineering, Flash Action Script, Animation Design, U-Chuan Design, E-Commerce Design, and Web Page Design. Animation Design, U Chuan Design, E-commerce Website Construction, etc.

Generally speaking, e-commerce talents are divided into technical talents and business talents. In terms of technology, the main

Website planning and editing: its basic requirements we have strong Chinese language skills and word processing skills, with a certain degree of website column planning, operation and management knowledge, familiar with the operation and mastery of basic network knowledge.

Website developer: its basic requirements we are proficient in ASP/PHP/CGI 3 kinds of development tools, can independently develop the background, proficient in SQLserver, Access can independently complete the development of the database, proficient in ASP, ASP.Net, JAVA, JAVASCRIPT, SQLSERVER, and other technologies.

Employment Direction

Website Design: Familiar with FrontPage, DreamWeaver, Flash and other webpage production tools, able to undertake the production of large-scale commercial websites.

On the business side, there are mainly website operation managers/supervisors: the basic requirement is to be familiar with the common methods of network marketing, have experience in the whole operation and management of e-commerce, and be able to operate the whole website and channel, marketing, advertising and value-added product management and sales.

Website Promotion: The basic requirement is to be responsible for website content, website web design, website planning, website marketing planning, and to be able to skillfully utilize a variety of publicity media for publicity and promotion work.

Employment Direction

Network Marketer: basic requirements to be familiar with the network, network marketing and office software, responsible for the company's products on the network promotion.