Why do restaurants in online celebrities die so fast?

1, online celebrity catering is mostly superficial illusion and false prosperity. Some online celebrity tea shops drink milk tea, but the clerk deliberately slows down the production speed of the products. There are only two or three people in the store, but customers will be kept waiting for 30 minutes. Some online celebrity shops hire people to queue up and use people's conformity psychology to create the illusion of popularity. By sending a video and a few pictures to attract consumers' attention, the online celebrity shop has become. This kind of online celebrity shops are superficial prosperity, and naturally cool after the bubble.

2. After some restaurants are on fire, there will be fake franchisees. Take advantage of the popularity of online celebrity restaurants, seize a wave of consumers' money, get out quickly before consumers and brands react, and continue to build an online celebrity restaurant, so that the online celebrity restaurant will be destroyed and soon cool.

3. Why did it become a restaurant among online celebrities? Because there is a consulting company behind the packaging of this restaurant. Through a successful marketing campaign, the consulting company has temporarily attracted a big wave of consumer spending by drastically reducing prices and discounts. After the activity, the consulting company left smartly with a large consulting fee, the consumers dispersed, the restaurant calmed down and gradually cooled down.