Traditional Culture Encyclopedia - Traditional virtues - What are the characteristics of two pronouns?
What are the characteristics of two pronouns?
The characteristics of "Chinese-style CI" displayed by the pioneers of CI in China are: the profound and excellent culture of the Chinese nation is integrated with the modern international management strategy. In the understanding of CI, it tends to be a strategy and a systematic project, and attaches importance to the soul and core role of corporate philosophy and corporate culture. Structurally, in addition to mental recognition (MI), visual recognition (VI) and activity recognition (BI), brand recognition (BI) has been creatively put forward, and many enterprises have added CI strategic planning and CI derivation and implementation. In operation, planning is in a guiding position relative to design, which strengthens the guiding role of CI strategy and concept culture. In the design, the mental identity system began to form a complete ideological value system. All of the above shows the development on the basis of "Japanese Ci" to varying degrees.
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