The Influence of Beijing Traditional Culture on Consumers

Affect consumers' choice of products and affect consumers' lifestyle.

1. Consumers in Beijing like to gain knowledge and cultural heritage by reading books on traditional culture, that is, when promoting products, more traditional cultural elements can influence consumers' purchase decisions and promote product sales.

2. Consumers in Beijing especially like drinking tea, preferring the pleasure of vision and taste brought by traditional tea culture, that is, increasing the publicity and introduction of traditional tea culture in product design and packaging to influence consumers' lifestyle and consumption habits.