Analysis on the Characteristics of Furniture Brands in China

This paper will analyze the characteristics of new Chinese style, traditional Chinese style and literati furniture brands to help readers better understand the furniture market in China.

The average age becomes younger.

The new Chinese style is more "contemporary". Some objects are born out of traditional furniture, but they will be influenced by Japan or northern Europe, using contemporary materials (cloth, leather, steel, etc. ). The advantage is that you are younger; The disadvantage is that it is not suitable for very formal occasions and can't hold back.

marketization

The traditional Chinese style is stronger, and the products are basically common Chinese "classic" styles. The advantage is that the traditional Chinese style is stronger; The disadvantage is that the style is very "market-oriented", "fireworks" is relatively heavy, and the key words given are "local tyrants" rather than "elegance".

Literati breath

The style of literati furniture is very positive, which is pure Chinese style. However, we will strictly select the types of classical furniture with literati flavor, focusing on the types and charm of Tang, Song and Ming furniture, which deviates from the complicated qing-style furniture style (especially the widely used one). The advantage is that it is academic and literati; Disadvantages are niche style and long production cycle.