How to do a good job in propaganda work

Our main methods are as follows: 1. Choose a person with solid writing skills and high ability and quality to be responsible for propaganda work; The second is to formulate opinions on the arrangement of information propaganda work, clarify the focus of information propaganda work, and decompose the information propaganda task into various departments; Strengthen communication and contact with higher authorities, TV stations, newspapers and other news media, and publicize the work dynamics and experience of our bureau in a timely manner; Fourth, strengthen communication and coordination with various departments and extensively tap publicity materials; Fifth, formulate information disclosure and incentive measures to encourage cadres and workers to actively participate in information disclosure. Second, the problems and deficiencies in the propaganda work 1. The propaganda consciousness is not strong. Due to the idea of "business first", some staff members think that publicity work is only a by-product and a derivative of garden work, ignoring the unity of publicity and business, perfunctory publicity work and passively coping with target assessment. When writing publicity materials, we only seek quantity but not quality, which leads to low publicity quality and few publicity articles. 2. The publicity is weak. The main propaganda power of our office is often concentrated on a few people who have not received systematic training or study. Their writing skills need to be improved. When they encounter large-scale propaganda and research tasks, they are often overwhelmed. In order to truly, timely and comprehensively report the construction and business work of the garden team, it is necessary to increase the propaganda team and improve the propaganda level and ability. 3. Single propaganda method Most propaganda reports are mainly written propaganda, supplemented by TV and online propaganda. According to the needs of the development of garden work, each season has different work priorities and publicity priorities. Although propaganda is also carried out around these key points in practical work, it still stays on the report of practical phenomena and fails to effectively carry out all-round, multi-angle, wide-lens, three-dimensional and profound special publicity. The classified query of periodical articles is based on the periodical database 1 to strengthen the propaganda work. We should study hard, raise awareness and enhance our propaganda ability. Because publicity and reporting is a policy, theoretical and professional work, involving a wide range, in order to do a good job in publicity and reporting, we must adhere to the concept of "promoting promotion through learning", persist in learning, practice writing in learning and improve writing in practice. Pay attention to broaden learning channels, focus on improving learning depth, strive to broaden horizons, broaden horizons, deepen thinking, and sharpen the style of writing, so as to lay a solid foundation for accurately spreading organizational management concepts, publicizing typical organizations, and submitting organizational work information. 2. Grasp the characteristics and publicize in time. According to the characteristics of the work, according to the seasonal changes and plant growth, timely publicity. If summer is the period of vigorous growth of trees, we should focus on the pruning of street trees; During typhoon prevention and flood control, report the felling of trees and the removal of dangerous trees. 3. Paying attention to hot issues and publicizing hot issues in multiple ways are the focus of news propaganda work, because reporting on hot issues is easy to attract people's general attention and attention. For example, social welfare activities such as pest control in summer, solving the problem of trees blocking light, compulsory pruning of trees in public transportation, and voluntary pruning of trees in campus; Except blackboard newspapers, newspapers, etc. We can also publicize it through the Internet. At present, online publicity has gradually become an important way of publicity. The network eliminates the inconvenience caused by time, space and form, shortens the distance between the two sides, gives full play to the advantages of the network, and enables us to freely express and transmit all kinds of information and dynamics without obstacles. This is the best channel for people engaged in propaganda and ideological work to accurately grasp the ideological trends, and at the same time, it also builds a bridge between spiritual communication and emotional contact. 4. Emergency rescue work, the first time to publicize the emergency rescue work is fast, safe and complete, especially to reflect the strong cohesion and selfless dedication of an organization. For example, temporary work such as 20 10, city appearance management standard inspection, national civilized city re-inspection, "7. 16" accident rescue, sea cleaning, seedling transplantation, rescue of dangerous trees in flood season, and people's danger report were overwhelmed, and our office was able to report it at the first time, which publicized the spirit of our employees who can bear hardships, fight and contribute, and spread the garden spirit. Carry out special publicity, create a working atmosphere of mutual cooperation, unity and initiative, and fully display the elegance of employees. 6. News propaganda work should communicate with the media more about the value orientation of media news propaganda and always pursue the greatest public interest. From the standpoint of the public, the media not only reports good news but also worries about various events, so there is the so-called "negative media reporting" and the resulting "crisis public relations". Strengthening the consciousness of "crisis public relations" and reducing "negative media reports" as much as possible is the pursuit goal of organizing news propaganda. Editor's reminder: Please pay attention to check whether the article ""has pagination content.