Traditional Culture Encyclopedia - Traditional virtues - What are the characteristics of tourism
What are the characteristics of tourism
eating, traveling, purchasing and entertainment. For tourists, they need to buy and consume
is the whole feeling obtained in a tourism activity, therefore, in the whole process of tourism in any one industry
, a link on the supply is insufficient, bad service, or even problems, can not meet the needs of tourists, are
will be considered poor quality of tourism services, thereby affecting the entire tourism industry
reputation.
The reputation of the whole tourism industry will be affected. However, in a period of time
especially in the initial stage, many comrades tend to hotels and hotels travel agencies as tourism, and give
hotels to more investment, while the transportation (especially the traffic), shopping, recreation, and even tourist attractions
construction does not seem to be within the scope of the tourism industry. In the face of a comprehensive, holistic tourism industry, but the lack of
lack of an authoritative, strong integrated administrative departments to manage. This is the cause of the industrial structure of the tourism industry is not
equilibrium, the macro-management of the important reasons out of control.
2. Another characteristic of tourism is its service. It is an industry that mainly provides non-material products -
-service products. Modern tourism is with the high degree of development of productive forces and the continuous development, according to the same
Zhi study, when a country's per capita GNP reached 800 to 1000 U.S. dollars, residents will generally produce domestic travel
motivation to reach 4,000 to 10,000 U.S. dollars, the motivation to produce international tourism, more than 10,000 U.S. dollars
, the motivation to produce intercontinental tourism. generate the motive of intercontinental tourism. They participate in tourism activities and need high-quality services to achieve spiritual
and material enjoyment and satisfaction. At the same time, the realization of service labor is the unity of the production process and the consumption process in time
and space. Most of the service personnel and consumers are directly meet together. Therefore, in the travel
tourism service activities, people - the initiative and enthusiasm of the service personnel has a very important role. However,
For a long time, China has implemented a set of "big rice, iron rice bowl" labor wage system, the current state-run tourism enterprises
Industry is still unable to get rid of its influence and constraints, so from a general point of view, the initiative and enthusiasm of the service personnel is still
Not high, the service attitude and service quality is still poor. still poor. This is an important reason for the economic efficiency of the tourism industry is not high.
3. Another characteristic of tourism is its cultural nature. Tourism is not only an economic enterprise, but also
has a strong cultural nature. Tourists go around the sightseeing tours, whether to Xi'an to visit the Terracotta Warriors and Horses, or go to Gui
Lin tour of the Li River landscape, is a cultural activity, is to meet the needs of its cultural life. At
China's current stage, it should be said that tourism is a kind of economic - cultural undertakings. Later, as the level of productivity continues to
improve, it may also be further adjusted to culture-based, become a cultural - economic business. In recent years,
Many cities have combined cultural exchanges with the development of tourism, and have initially tasted the sweetness. For example, Shanghai hosts the International Television
Vision Festival, Weifang organizes the Kite Festival, and Zigong hosts the Dinosaur Lantern Festival. However, over the past twelve years, Shanghai has invested only 200 million yuan in tourism landscape
, accounting for about 2% of the total investment in tourism. The importance of the development of cultural resources has not attracted
the leading departments to pay attention. This is another important reason why Shanghai's tourism industry is not growing fast, and the number of days travelers stay in Shanghai is decreasing, and the economic
benefits are not high.
4. Tourism is also characterized by its combination. Tourism is a comprehensive industry consisting of six elements: traveling, living, eating, touring, shopping and
entertainment. They need to work closely with each other and combine to provide high quality services for tourists
. In particular, the combination of tourism industries between regions is very important for cities like Shanghai, where there is a shortage of tourist attractions
. This combination of tourism industries can expand sales
sales, reduce costs, improve service quality and increase economic benefits to promote tourism development. However, the current
Shanghai tourism industry is facing a system of stand-alone, separate, regional division, blind competition. This is
caused by the imbalance of the industrial structure, economic efficiency is not high again an important reason.
This is another important reason for the imbalance of the industrial structure and low economic efficiency.
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